Stacey Rudolph — January 31, 2018 — January 31, 2018 It has been proven that influencer marketing is very effective compared to traditional forms of digital marketing. 94% of elite marketers now use influencer marketing because it drives 11X more ROI than traditional digital marketing channels, according to Invespcro. If you are keen on increasing … Continue reading Why Influencer Marketing is Important [Infographic]
Garry Grant — January 30, 2018 Follow @seoinc — January 30, 2018 Links have had an increasing influence in improving your search engine ranking. However, it seems as the importance of a strong, yet diverse, backlink profile has grown, the ability to easily build one has dramatically declined. That’s where influencer marketing has stepped in … Continue reading 3 Ways Influencer Marketing Can Boost Your SEO
Mona Hellenkemper — January 24, 2018 — January 24, 2018 The times when influence was solely held by gatekeepers like journalists and media platforms are long over. Influencers have taken over! The dynamics of influence have changed significantly, and supposedly every user can express their opinion on products and brands publicly, impacting others with their … Continue reading The Pyramid of Influence in Influencer Marketing
Influencer marketing has become very popular as a form of social media marketing, but can that popularity last? Columinst Kevin Lee discusses some of the benefits and risks of this strategy. Kevin Lee on January 8, 2018 If you haven’t tried influencer marketing, you may feel as if you’re in the minority. Many brands … Continue reading 2018: Year of the Influencer or year of the influencer marketing implosion?
Shane Barker — January 3, 2018 Follow @shane_barker — January 3, 2018 Do you think social influencer marketing is for small businesses like mine? Of course, it is! But, why is Kim Kardashian going to promote my product on her Instagram? She’s not going to. Who, then? There are influencers in every niche with a … Continue reading How Your Small Business Can Benefit From Social Influencer Marketing
Megha Parikh — December 29, 2017 Follow @megparikh — December 29, 2017 Influencer marketing became a trending marketing practice in the recent years. Still, only 31% of B2C marketers are using influencer marketing as a key marketing component. Perhaps some myths need to be shattered for the medium to become commonplace. Influencer marketing is a … Continue reading 5 Myths about Influencer Marketing That Need To be Shattered
Amanda Abella — December 22, 2017 — December 22, 2017 I make money as an influencer. Basically, that means I have an online brand and following and get hired for influencer work. “Influencer” is really just a 21st century word for a spokesperson. Influencer marketing is also taking over the internet. Brands are getting ready … Continue reading 3 Money Blocks That Keep You from Earning Money As An Influencer
Jibran Malek — December 21, 2017 — December 21, 2017 Some of the most well-known brands are leveraging YouTube Influencer Marketing to achieve sales success. In fact, 39% of marketers are looking to increase their influencer marketing budgets in 2018. Despite all the hype, it can be difficult for brand marketers to convince their bosses … Continue reading How to Convince Your Boss To Try YouTube Influencer Marketing
Nicole Blanckenberg — December 15, 2017 Follow @https://twitter.com/StoreYaCom — December 15, 2017 We all know how incredibly powerful UGC (user-generated content) can be for an eCommerce store. Well, Instagram influencer marketing is UGC on steroids. By harnessing the popularity and engagement of the right influencer you are able to access the most modern version of … Continue reading Beginners Guide to Instagram Influencer Marketing for Online Store Owners
Maddy Osman — December 6, 2017 Follow @MaddyOsman — December 6, 2017 Influencer marketing isn’t the next big thing—it’s already a big thing. Influencers promoting brands existed long before the digital revolution from the beginning of print advertising to stars pushing their “favorite” cigarettes in commercials on black and white televisions. However, social media platforms … Continue reading How Instagram Polls Can Enhance Influencer Marketing
