by Lane Braidwood December 8, 2015December 8, 2015 Fit can be everything. The right shoe, the right house, the right lifestyle. Finding what fits and how it can work for you can mean the difference between failure and success. This life principle also happens to be one of the key components to influencer marketing. Finding … Continue reading The Anatomy of an Influencer
by Alex Ditty November 13, 2015 Follow @seenmomentNovember 13, 2015 Do you know how your Instagram influencers are impacting your social media marketing? It can be hard to measure the ROI of your Instagram influencer activations. This is even more difficult when you’re trying to translate that success to your team or clients. Fortunately, there … Continue reading Meaningful Metrics for Instagram Influencer Marketing
by Alex Ditty November 9, 2015 Follow @seenmomentNovember 9, 2015 And why it’s still worth the investment When you try to implement an influencer marketing program on your own it can be fairly difficult. There are a lot of different aspects that contribute to the overall success of these programs. And staying on top of … Continue reading The Challenges of Instagram Influencer Marketing
Kit SmithSeptember 29, 2015 Influencer marketing involves identifying key individuals who can deliver important content to your target audience.The key to successfully contacting and working with influencers involves building relationships. A good relationship will be mutually beneficial; it organically grows your reach while providing the influencer with something in return. Step 1: Research your influencers … Continue reading Influencer Outreach Strategy: The 9 Steps to Success
Shelley PringleSeptember 18, 2015 I like Instagram. The learning curve is a gentle incline for those of us over 40 and the younger set, including my 11-year old niece and her friends, are up-to-speed in a matter of minutes. Even if you don’t have an eye for photography (like me), you’ll enjoy Instagram. It’s simple … Continue reading Instagram Success Metrics for Social Influencer Campaigns
Alex DittySeptember 15, 2015 Kim Kardashian has lessons for your brand’s influencer relationships Though she’s no longer the most followed person on Instagram, it’s safe to say that Kim Kardashian is pretty influential. Recently however, that influence and a particular post she made has brought some unwanted pressure onto the reality star. You won’t typically … Continue reading What You Need to Learn About Influencer Marketing From Kim Kardashian
Dennis ShiaoSeptember 14, 2015 Recently, I presented a webinar with Leadtail titled “How Top Marketers at Mid-Size Companies Engage on Social Media.” The webinar related to a Social Insights Report that DNN and Leadtail collaborated on. In the report, we provided insights on how marketers at mid-size companies use Twitter: the links they share, the … Continue reading 8 Steps to Influencer Marketing on Twitter
Joao RomaoSeptember 2, 2015 One of our very first posts on this blog was 3 Reasons you’re looking for the wrong influencers. Influence is a keen subject to this team as we’re constantly trying to redefine the concept based on the data we gather from and distribute to our customers. Business-wise, regardless of the industry … Continue reading 3 Simple Steps To Become A Twitter Influencer
Alex DittyAugust 10, 2015 Follow these steps to grow your Instagram marketing with influencers. Influencer marketing on Instagram is a valuable asset for your social media activations. Implementing influencers into your Instagram marketing strategy will help you reach a new, targeted audience with your promotions. Today’s influencers are the tastemakers of the social web, defining … Continue reading How To Run Great Instagram Influencer Marketing Campaigns
Francis TrappJuly 24, 2015 Influencer marketing is becoming a standard in brand marketing strategies as more brands are beginning to see it as a viable consumer acquisition channel with low costs and strong returns. Brands are also realizing how influencer marketing improves campaign reach by allowing marketers to target niche consumer groups with native ad … Continue reading 5 Ways to Improve Your Influencer Marketing
