Personal Branding Blog — August 18, 2017 — August 18, 2017 Having an effective email marketing strategy is an important tool for your personal brand in which your business can connect with your audience. Building authentic relationships is important for increased sales and return customers. There are several ways a personalized message can work for … Continue reading Use Email Marketing to Build Your Online Brand Influence
Amanda Singleton — August 1, 2017 — August 1, 2017 422737 / Pixabay Besides defining your brand, color grabs attention, conveys the right emotions, and also helps illustrate the hierarchy of page elements in your design. It’s a big influence in user engagement. Also important for influencing engagement are a good user experience and well-written … Continue reading How Do Colors Influence Website User Engagement?
Marketers are often responsible for generating leads, but columnist Elizabeth Laird explains how they can also help move those leads down the sales funnel. Elizabeth Laird on July 17, 2017 When it comes to lead generation, quality is the name of the game. A paid media campaign may generate a record number of leads, … Continue reading How marketers’ influence can expand beyond lead gen: Utilizing remarketing for nurturing leads
Marketers are often responsible for generating leads, but columnist Elizabeth Laird explains how they can also help move those leads down the sales funnel. Elizabeth Laird on July 17, 2017 When it comes to lead generation, quality is the name of the game. A paid media campaign may generate a record number of leads, … Continue reading How marketers’ influence can expand beyond lead gen: Utilizing remarketing for nurturing leads
Kelly Haddock — July 14, 2017 — July 14, 2017 Just what is an influencer and why are they so important for your business? Well. People with the power to influence others through social or traditional media can be crucial for the success of your organization. They speak to your customers, your prospects and your … Continue reading Want to Influence Your Influencers? Play Nice.
Search: The Influence Of Augmented Reality by Laurie Sullivan , Staff Writer @lauriesullivan, July 7, 2017 Augmented reality (AR) will “create the screenless future without compromising our access to information,” according to Andrew Murphy. Murphy, managing partner at Loup Ventures, founded by Gene Munster, a former analyst at Minneapolis-based Piper Jaffray, thinks “AR will improve … Continue reading Search: The Influence Of Augmented Reality
Personal Branding Blog — April 26, 2017 — April 26, 2017 We may learn much from today’s political scene. Newscasters and folks on Twitter are now tallying “Pinocchio” statements for those in the news. That is, counting the lies that spew forth is now in full force in addition to becoming a game. In the … Continue reading Build Influence On High
Scott Jeffrey — February 24, 2017 — February 24, 2017 A coach stands on the sidelines, peering over all of his players in movement. When he sees a player doing something suboptimal, he pulls that player aside to offer feedback. The coach’s objective is to improve the performance of his players. He sees things the … Continue reading How to Give Effective Feedback to Influence Positive Change
Jay Palter — February 20, 2017 Follow @jaypalter— February 20, 2017 There is a Chinese proverb that says: The best time to plant a tree was 20 years ago. The next best time is now. You could say the exact same thing about building your online networks of influence. The best time to start building … Continue reading Today Is the Best Time to Plant Your Influence Tree
Mobile’s Influence On Searches, Purchases by Laurie Sullivan, Staff Writer @lauriesullivan, February 6, 2017 What role do smartphones play in influencing holiday searches and purchases? For me it all starts with my iPhone, Google or Bing, and a tap on the microphone to conduct a voice search. After all, mobile devices will account for 75% … Continue reading Mobile’s Influence On Searches, Purchases
