Jeremy York — December 4, 2018 — December 4, 2018 rawpixel / Pixabay Over the last year, words like “inclusivity” and “diversity” have come up more and more in the business world, but what do those words really mean for small and medium-sized companies? Are they simply part of a set of core values sitting … Continue reading Improve Your Business by Building an Inclusive and Diverse Workforce
Ray Costello — October 27, 2018 — October 27, 2018 In an era where cybersecurity regularly makes the headlines and data is increasingly valuable, it’s often IT professionals who take the spotlight. While tech pros are certainly critical to information security safeguards, they aren’t alone. Your HR department can and should play an important role … Continue reading How Your HR Department Can Improve Information Security and Prevent Data Loss
Katie Sweet — October 18, 2018 Follow @misskatiehrdy — October 18, 2018 Think about your inbox for a second – both your personal and work accounts. How many emails do you receive in a week that are completely irrelevant to you? Cold emails copied and pasted from generic templates, email blasts from companies you never … Continue reading How Personalized Emails Improve Customer Success and Loyalty
Marc Schenker — October 18, 2018 — October 18, 2018 Local SEO is essential to smaller businesses that operate on a regional, as opposed to a national, level. While national SEO focuses more on ranking in searches across the country, local SEO prioritizes appearing on SERPs in a specific location. This strategy relies on marketing … Continue reading Top 10 Ways to Improve Your Local SEO Right Now
Laura Donovan — October 16, 2018 Follow @thewordpro — October 16, 2018 kropekk_pl / Pixabay Social Media has evolved from Social Networking, a way to keep in touch with friends and family, to a powerful marketing and advertising tool. If companies aren’t putting some effort into their Social Media platforms, they just aren’t staying competitive … Continue reading 4 Simple Tactics to Improve Your Social Media Efforts
Susan Gilbert — October 15, 2018 Follow @SusanGilbert — October 15, 2018 4 Entrepreneur Tools for Communication and Customer Relationships Today I have some entrepreneur tools to help them improve their customer relationships. Here’s four links with tips and tricks to kick start your Monday. Running a small business requires the wearing of many hats, … Continue reading Improve Your Communication and Reach With 4 Entrepreneur Tools
Susan Gilbert — October 11, 2018 Follow @SusanGilbert — October 11, 2018 How To Build a Strong Social Media Influence There’s a lot you can do to deliberately improve your social media influence online. After all, social media has become the main standard by which we communicate and share information – but it is also … Continue reading 10 Ways to Improve Your Social Media Influence
Sandra Hess — October 11, 2018 — October 11, 2018 SaadiaAMYii / Pixabay One of the biggest challenges facing employers today is hiring high-quality employees. Thanks to the surge of online job boards that make applying for a job quick and easy, employers aren’t necessarily having a hard to time obtaining a large number of … Continue reading Improve the Quality-of-Hire with Pre-Screen Assessments
Bonnie Harris — September 20, 2018 Follow @waxmarketing — September 20, 2018 For any business to succeed, you need to retain your customers. Once you win your customers’ loyalty, you can expect a good amount of revenue from repeat purchases. However, if you fail to retain your customers, your sales and profit margins are likely … Continue reading How to Use Predictive Analysis to Improve Customer Retention
Rick Lepsinger — September 18, 2018 Follow @onpoint_llc — September 18, 2018 PublicDomainPictures / Pixabay While it may seem like common sense to point out that listening skills are important in the workplace, many leaders do not make enough of an effort to use their active listening skills. According to some studies, the average manager … Continue reading Ways Active Listening Can Improve Your Leadership
