Tag Archives: Important

Why Product Packaging Design is Important to Ecommerce Success

Michael Ugino — March 8, 2019 — March 8, 2019 Ecommerce brands like Birchbox and Harry’s have found a way to create exceptional product experiences online that transfer over to the real world. Specifically, both use unique, custom-made product packaging design as a tangible representation of what they each stand for. Both brands have managed … Continue reading Why Product Packaging Design is Important to Ecommerce Success

Email Verification and List Hygiene: Why is it so Important?

Kevin George — March 8, 2019 Follow @imkevin_monk — March 8, 2019 Email is a remarkably powerful platform that enables one-on-one communication with the subscribers. It is undergoing constant transformation and the modus operandi that worked a year ago might not be effective today. Internet Service Providers (ISPs) strive to keep out unsolicited emails and … Continue reading Email Verification and List Hygiene: Why is it so Important?

Links Still ‘Incredibly’ Important To Rank High In Google Search, Study Shows

Links Still ‘Incredibly’ Important To Rank High In Google Search, Study Shows by Laurie Sullivan , Staff Writer @lauriesullivan, January 18, 2019  Stone Temple Consulting, acquired by Perficient in July 2018, released a study Thursday that analyzes the importance of links to ranking in Google search results. The methodology for this study, which also looks at different … Continue reading Links Still ‘Incredibly’ Important To Rank High In Google Search, Study Shows

The Most Important Financial Mistakes for Millennials to Avoid

Douglas Pitassi — January 15, 2019 Follow @DouglasPitassi — January 15, 2019 Unless you have a degree in finance, chances are you entered the workforce unprepared for financial growth. As you move through life there are certain considerations you must observe, if you plan to develop a healthy financial status. Learning about the common pitfalls … Continue reading The Most Important Financial Mistakes for Millennials to Avoid

The 5 Most Important Things You Can Do for Your Business Before January 1st

Zach Heller — December 23, 2018 Follow @zheller — December 23, 2018 The end of the year looms. And after it, the start of a brand new year. This is a time of year when many retail and B2C companies are watching the holiday orders come in, fretting about inventories and shipping obstacles, and measuring … Continue reading The 5 Most Important Things You Can Do for Your Business Before January 1st

What Is Social Listening and Why Is It Important?

Brooke Bayer — November 30, 2018 — November 30, 2018 Let’s start with the definition, as defined by SproutSocial: Social listening is the process of tracking conversations around specific topics, keywords, phrases, brands or industries, and leveraging your insights to discover opportunities or create content for those audiences. So, why is social listening an important … Continue reading What Is Social Listening and Why Is It Important?

Measuring return on content: It’s simpler (and more important) than you think

Here are some steps you can take to avoid the consequences of neglecting attribution in the mid-funnel. Casey Wuestefeld on November 29, 2018 Marketers are investing billions of dollars in content marketing efforts every year, and yet many have a very weak understanding of the return they see on such investments. According to the Content … Continue reading Measuring return on content: It’s simpler (and more important) than you think