Ginger Shimp — April 27, 2017 Follow @GingerShimp— April 27, 2017 A previous post addressing the impact of digital transformation on business models can be found here. Today’s businesses operate in a world of increasing complexity characterized by higher data volumes, faster business cycles, and ever more demanding customers. In this volatile climate, traditional business … Continue reading Digital Transformation’s Impact on Business Processes and Work
Tag Archives: Impact
Maximize your business’s Twitter impact
Are you using Twitter to its full potential? Contributor Will Scott shares six tips to help you build and manage a successful Twitter page for your business. Will Scott on April 19, 2017 tanuha2001 / Shutterstock.com Twitter is too often overlooked by growing businesses. While it may not rival Facebook in popularity, Twitter still … Continue reading Maximize your business’s Twitter impact
Exact Match vs. Close Variants: Difference & Impact
By Robert Brady April 19th, 2017 Google recently changed the way they handle exact match keywords in AdWords. In a post to the AdWords blog on March 17th they explained the change. Here is a short summary of what changed and then we’ll talk about how it’s impacting advertisers & what you should consider doing … Continue reading Exact Match vs. Close Variants: Difference & Impact
The Research-Backed Impact of Not Using UX Patterns
Alex Jasin — April 11, 2017 — April 11, 2017 Most people are creatures of habit. We love doing the same thing, the same way, day in and day out. Research tells us that we’re hard-wired for predictability, and that we’re not really all that spontaneous anyway. Familiarity is a rewarding feeling that’s chalk full … Continue reading The Research-Backed Impact of Not Using UX Patterns
The Rise of Agile Talent And How It’ll Impact Your Business
Paul Keijzer — April 11, 2017 Follow @Paul_Keijzer— April 11, 2017 Among the many revolutionary changes that the corporate world is experiencing in the Exponential Age, there’s an increasing shift for companies to rely on Agile Talent. It’s not the same as hiring temporary or outsourced workers. Nor does agile talent simply mean that your … Continue reading The Rise of Agile Talent And How It’ll Impact Your Business
What the data tells us about the death of exact match and its impact
Following Google’s recent changes to exact match in AdWords, many search marketers were concerned about the impact on their accounts. Now that it’s been a couple weeks, columnist Aaron Levy digs through his client data to see whether advertisers’ fears have come to pass. Aaron Levy on April 7, 2017 On March 17, … Continue reading What the data tells us about the death of exact match and its impact
3 steps to overcoming site issues that impact performance
Consumers and search engines alike have high expectations for websites, so unchecked problems and errors can have a big impact on SEO and content performance. Columnist Jim Yu discusses how to find and address these issues. Jim Yu on March 23, 2017 Over the past two decades, as the online world has experienced exponential … Continue reading 3 steps to overcoming site issues that impact performance
Microsoft, iProspect Coin ‘Relevance Score’ And Impact Of Digital Assistants On Advertising
Microsoft, iProspect Coin ‘Relevance Score,’ Analyze Impact Of Digital Assistants On Advertising by Laurie Sullivan @lauriesullivan, March 14, 2017 The Relevance Score for searches through personal assistants will become the next evolution of a quality-like score used by Google to determine the ranking of content from typed search engine queries, according to Jeremy Hull, VP … Continue reading Microsoft, iProspect Coin ‘Relevance Score’ And Impact Of Digital Assistants On Advertising
The Impact of Working With a Narcissist
Tanya Beaudry — February 15, 2017 — February 15, 2017 Narcissist a person who has an excessive interest in or admiration of themselves. Do you know a Narcissist? Have you worked with a Narcissist? Do you have a Narcissist on your team? Narcissist; this word has been thrown around lately more than ever before. You … Continue reading The Impact of Working With a Narcissist
The impact (and lack thereof) of Google’s mobile popup algorithm
Back in August 2016, Google warned that it would be releasing an algorithm to crack down on interstitials on mobile pages. Now that the update has been live for a month, columnist Glenn Gabe shares his findings on the impact. Glenn Gabe on February 13, 2017 It’s not often that Google announces an algorithm … Continue reading The impact (and lack thereof) of Google’s mobile popup algorithm
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