by Roee Ganot Follow @RoeeGanotAugust 29, 2016 Adding images to your social media posts is a great way to get more user engagement. Across social media channels, posts that have images get more attention than posts without them, even on text-heavy channels like Twitter. On photo-centric sites like Instagram, sharing images that are high-quality and … Continue reading 2016 Social Media Image Sizes
The content delivery network points out that marketers need to keep image performance in mind for mobile. Barry Levine on August 22, 2016 Responsive web design across several screens Since the end of the last decade, responsive web design (RWD) has been a popular way for marketers to minimize the amount of website modification they … Continue reading Akamai: When creating responsive sites for mobile, consider dynamic image optimization
by Ben Plomion June 7, 2016 Follow @benplomionJune 7, 2016 The old adage “A picture is worth a thousand words” has been around in one form or another since at least the 1920s, but it’s more true than ever today in a world where image-capturing devices are ubiquitous and the sharing of images takes way … Continue reading If an Image is Worth 1,000 Words, Who’s Really Talking the Most About Your Brand Online?
by Richard Sunley May 19, 2016May 19, 2016 Corporate spending on sponsorship activity will hit 60 billion dollars in 2016. But despite this vast expenditure, measuring the ROI of sponsorship remains a tricky business, especially with social media changing the game when it comes to measuring the reach of a brand or logo. Event organizers … Continue reading DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition
by Owen Radford February 29, 2016 Follow @ElementaryDigiFebruary 29, 2016 Aside from their ability to transform a dull and uninspired website, images can have a major impact on your organic traffic. They can attract visitors to your content whilst increasing ranking on both SERPS and image-led searches. The technique of optimising images, otherwise known as … Continue reading How to Win at Image SEO
by Julia Hanson January 25, 2016January 25, 2016 When you’re part of a social media team, the content you share isn’t just nice to look at. It’s part of the lifestyle—the ethos—that your brand projects. This is truer than ever on Instagram. With 400 million users, Instagram has become an outlet for self-expression, allowing people … Continue reading 3 Incredibly Simple Ways to Use a Single Instagram Image
By Ann Smarty January 5th, 2016 I am obsessed with reverse image search concept. I got excited when I saw its slow and unconfident birth a few years ago and I still find the concept fascinating: The ability to track all instances of an image across the web opens up so many opportunities for creators, … Continue reading How To Use Reverse Image Search
Columnist Clay Cazier separates known from unknown image optimization elements and looks to the future of the discipline. Clay Cazier on December 18, 2015 As the world moves farther down the mobile path, the advantages of including images within search results are clear: image results are more easily seen, understood and clickable than traditional organic … Continue reading An In-Depth Look At Image Optimization: Fact And Future
Rahis SaifiOctober 26, 2015 Businesses today are becoming more and more aware of the importance of digital marketing, and of building and sustaining a digital presence in the rapidly increasing online and social media environment. While some believe that anyone can deal with digital marketing, there are a few skills that a digital marketer requires … Continue reading Working Your Way Towards a Great Digital Image
Terez BaskinOctober 24, 2015 I stumbled on to Alternative Text or Alt text as it is affectionately known. I didn’t know it at the time, but it is the secret weapon of gaining long term SEO love. I started my first blog, Dbabetta.com, in January of 2009, but it didn’t start to take shape until … Continue reading How I Stumbled on Image SEO via Alt Text
