Michelle Morgan July 26, 2021 Image extensions are one of the most recent types of ad extensions we can use on the Google Ads platform. Unlike most other ad extensions, these don’t rely solely on text to expand your coverage on the SERPs. With Image Extensions, you can use a number of images to accompany … Continue reading The Easy Guide to Google Ads Image Extensions in 2021
Sarah Bentley March 4, 2021 There are a LOT of specifications and character limits on LinkedIn. From your profile, to publihsing content on LinkedIn, to your company page, there are limitations and size guides that need to be followed in order to ensure you are showing up your best, and that your content is optimized … Continue reading LinkedIn Cheat Sheet: Character Counts, Image Specifications, and Tips You Need to Know
Daniel Burrus January 12, 2021 As an executive or leader in your organization, you’re managing many things: the company’s image, numerous projects, and a talented group of people. But you’re also managing many other important things, including disruptions from both inside and outside of your industry, how others perceive your company as you manage or … Continue reading Leverage Disruptions and Elevate your Brand Image
Regina Panergo December 1, 2020 When it comes to e-commerce and retail, artificial intelligence (AI) can turn an online shopping experience into something incredible that makes buyers more loyal to the platform. Think about the last time you bought something online. Was the website awkward to navigate? Were you able to search for what you … Continue reading The Power of Image Annotation in E-Commerce and Retail
Emilee Kyle September 9, 2020 Ask yourself this question: Are you more likely to follow and engage with a company on social media that has inconsistent posting, a messy feed and boring photos or an account that has visually appealing content, a reliable posting schedule and consistent branding? I know my answer. First impressions are … Continue reading How to Create a Cohesive Brand Image on Social Media
Abhishek Shah September 8, 2020 A generic white shoe will cost $ 15. The same white shoe with a black Nike Swoosh or three Adidas black stripes will sell for $ 150. That is the power of branding. (Source: justcreative) People branding can make your product sell for 10X its value. You can be a … Continue reading How Digital Marketing Can Help Boost Your Brand Image
James Potter — April 10, 2020 We’ve all seen those profiles with the clever, branded and visually impressive images at the top, and I am often asked what should go in there, how to do it and more, so here’s a blog to explain the thinking and process. On the desktop client you can see … Continue reading How to Update your LinkedIn Header Image (and What Makes a Good One)
Greetje den Holder — August 22, 2019 Follow @GdenHolder — August 22, 2019 If you are like me, you try to perfect every piece of content you publish. For me, most of the time, this content consists of blog posts on two of my websites and videos on my YouTube channel. Images are an essential … Continue reading Image SEO: Often Forgotten but Not Insignificant
Garry Grant — May 28, 2019 Follow @seoinc — May 28, 2019 When most people think of image SEO, they’re only thinking about the alt tags. While those are important to SEO and accessibility, there’s much more work to do for image optimization to help you get more traffic. Here’s what you should be doing … Continue reading How to Get Found in Google Image Search
Gordon Donnelly — May 14, 2019 — May 14, 2019 SEO might seem complicated because there’s a lot that goes into it—keyword optimization, site speed, link building, meta tag optimization. But SEO is not too complex of a concept to wrap your head around. At a fundamental level, you can think of it this way: … Continue reading Your 7-Step Image SEO Survival Guide
