Dalia Dakkak November 13, 2020 With COVID-19 cases back on the rise, businesses that did not make changes after the first wave can expect an even greater impact this time around. As most marketers have experienced first-hand, the pandemic has had an impact on revenue due to a shift in consumer behavior. Product and service … Continue reading How Can Social Marketers Win the Holiday Season in Uncertain Times?
Tag Archives: holiday
How to Avoid Scheduling Snafus as Holiday PTO Requests Flood in (While Still Caring for Your Team)
Ellen Christenberry November 13, 2020 For many companies, the holidays mean extra days off and hours spent with friends and family. For others, it’s the busiest time of the year. Hiring and training seasonal workers ramps up and everything is go,go,go. In fact, many contact centers see up to 10x the typical call volume during … Continue reading How to Avoid Scheduling Snafus as Holiday PTO Requests Flood in (While Still Caring for Your Team)
Holiday Shoppers Are Spending More Or The Same As In 2019: Study
Holiday Shoppers Are Spending More Or The Same As In 2019: Study by Ray Schultz , November 9, 2020 Shoppers are looking for personalized suggestions, according to 2020 Holiday Season: Navigating Shopping Behaviors In The Pandemic, a global study by McKinsey. Of the consumers polled worldwide, 26% will rely on personalized campaigns to research their … Continue reading Holiday Shoppers Are Spending More Or The Same As In 2019: Study
Sink or Swim: Your Guide to Successful Pandemic Holiday e-Commerce
Andrew Madeira-Silva November 6, 2020 2020 has been the year of the layoff. In Europe, England has just announced another national lockdown while France, Germany, Belgium, and Ireland have shut down large portions of their societies. Meaning e-Commerce businesses are now in demand more than ever. All business owners need to be on high alert, … Continue reading Sink or Swim: Your Guide to Successful Pandemic Holiday e-Commerce
4 Ways to Create Holiday Fun For Your Remote Workforce
Thomas Griffin November 6, 2020 Feeling connected as a team while doing remote work is a challenging task. However, staying in touch with your organization and the people in it is critical for employee morale. The upcoming holiday season could make the lack of real-life connection even more evident than before since we can’t have … Continue reading 4 Ways to Create Holiday Fun For Your Remote Workforce
Tips for optimizing holiday email marketing campaigns
Focus on lists and personalized content to break through the noise. Rodric Bradford on November 6, 2020 With the first-ever at-home holiday season upon us, email marketing campaigns will be an even more important tool for marketers. But how to cut through the noise of what might be record-setting volumes of emails? First, marketers need … Continue reading Tips for optimizing holiday email marketing campaigns
7 Tips to Boost Engagement and Generate More Revenue with Your 2020 Holiday Emails
Ioana Dulcu November 3, 2020 Check out these 7 effective tips businesses and content creators can use to boost engagement for holiday emails in 2020. Right before the holidays, businesses in the know pump up their email marketing to catch their customers’ attention. But how can they create holiday emails that engage prospective and existing … Continue reading 7 Tips to Boost Engagement and Generate More Revenue with Your 2020 Holiday Emails
How to Reframe Your Holiday Campaigns for 2020
Christiana Marouchos October 31, 2020 Typically, the holidays mean food, gifts, outfits and get-togethers—all of which come with plenty of shopping. And although the time spent with family and friends will continue this year, the way in which people connect, celebrate and prepare for the festivities will look and feel a lot different. In-store browsing … Continue reading How to Reframe Your Holiday Campaigns for 2020
2020 Consumer Holiday Trends: Our Small Business Pulse Report
Michael Wood October 29, 2020 After an unforgettable year filled with ups and downs, we’ve almost made it to the end of 2020. And while at times it’s felt difficult to find the silver lining, it’s certainly been a transformative year in more ways than one. For small businesses impacted by the COVID-19 pandemic, this … Continue reading 2020 Consumer Holiday Trends: Our Small Business Pulse Report
Holiday Sales To Surpass $189 Billion Online, Adobe Forecasts
Holiday Sales To Surpass $189 Billion Online, Adobe Forecasts by Laurie Sullivan , Staff Writer @lauriesullivan, October 28, 2020 New online shoppers will provide an interesting opportunity for advertising, at about 9%, as holiday online consumer spend reaches $189 billion this year — up 33%, according to Adobe’s most recent forecast. Those shoppers, who are new … Continue reading Holiday Sales To Surpass $189 Billion Online, Adobe Forecasts
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