Tag Archives: Help

Does Digital Marketing Help Or Hurt Your Sales Team?

Ruthie AbrahamOctober 22, 2015 If you’re ever having a conversation about inbound marketing (of which we have many), you’ll notice that the discussion usually starts with exposition about how consumer behavior has shifted over the last several years, and how that affects the marketing and sales processes. If a prospect wants to know something about … Continue reading Does Digital Marketing Help Or Hurt Your Sales Team? →

6 Landing Page Design Trends That Will Help Increase Your PPC Conversions

Zaid AmmariOctober 10, 2015 Generating a large number of conversions from a PPC landing page doesn’t happen overnight and all ppc experts agree. There are specific elements that turn curious visitors into loyal customers and many mistakes that turn them away just as quickly. A landing page that converts and reduces your cost-per-click, requires a … Continue reading 6 Landing Page Design Trends That Will Help Increase Your PPC Conversions →

The Power of a Great First Impression – Does Your Resume’s Contact Information Help or Hurt?

Virginia FrancoOctober 2, 2015 A great resume is a key first step toward that next critical step – getting an interview. Just as your choice of wardrobe is important to face-to-face interview success, the contact section at the top is your resume’s chance to make a great first impression. While details like your name, address … Continue reading The Power of a Great First Impression – Does Your Resume’s Contact Information Help or Hurt? →

Common Trial Conversion Activities Help Customer Success “See the Light”

Jodi SchechterOctober 4, 2015 If you’re not great at math and you pine for a metric that isn’t calculated by an equation, today is your lucky day. Ever hear of CCA? SaaS growth strategist, Lincoln Murphy, created a measurement called Common Conversion Activities—and it’s not a number. (yay!) In its simplest form, CCA is defined … Continue reading Common Trial Conversion Activities Help Customer Success “See the Light” →