Tag Archives: great

The Great Cutback: Most Consumers Are Reducing Their Spending

The Great Cutback: Most Consumers Are Reducing Their Spending by Ray Schultz , Columnist, December 29, 2022 Consumers are adhering to their guilty pleasures — even as they worry about inflation and other threats to their finances. For instance, some people are continuing their consumption of cigarettes/vaping, alcohol and marijuana, according to Jungle Scout’s Consumer … Continue reading The Great Cutback: Most Consumers Are Reducing Their Spending

Why is the Patagonia sale a big deal? Jim Collins, author of ‘Good to Great,’ weighs in

  By Stephanie Mehta October 07, 2022 Author Jim Collins (Good to Great, Built to Last) has been chronicling Patagonia’s unique approach to business since the late 1980s, when he wrote and taught a case study on the company for his Stanford Graduate School of Business classes on entrepreneurship. He has written for Inc. about … Continue reading Why is the Patagonia sale a big deal? Jim Collins, author of ‘Good to Great,’ weighs in

How to turn the great buyer resignation into B2B career opportunities

The B2B buying process has gone primarily digital – most B2B sellers and teams have not. Scott Vaughan on June 28, 2022 Marketers play a large, proactive role in the buying-selling process to generate revenue across the entire buyer lifecycle – from generating a new customer, to contract renewal, to solution expansion and cross-sell/upsell. This … Continue reading How to turn the great buyer resignation into B2B career opportunities