Tag Archives: great

Tally lets you design great free surveys in 60 seconds

July 04, 2025 Tally lets you design great free surveys in 60 seconds BY Jeremy Caplan This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. Subscribe here. Tally is the best free tool for creating surveys. They’re better-looking and more flexible than Google Forms, and they’re just as … Continue reading Tally lets you design great free surveys in 60 seconds →

AI can scale ads, but great creatives drive brand impact

Want your ads remembered and acted on? Use these creative levers to boost distinctiveness, emotional impact and profitability. Greg Kihlstrom on June 27, 2025       Great marketers know how to analyze campaign data and pull the right performance levers. However, creative quality often takes a backseat to other factors — even though it shouldn’t. Ads … Continue reading AI can scale ads, but great creatives drive brand impact →

Apple just made 3 great new privacy and security enhancements—but missed these 3 opportunities

June 14, 2025 Apple just made 3 great new privacy and security enhancements—but missed these 3 opportunities BY Michael Grothaus This week, Apple previewed its redesigned (and renumbered) operating systems at its annual Worldwide Developers Conference. While the new Liquid Glass design language was the star of the show across iOS 26, iPadOS 26, and macOS … Continue reading Apple just made 3 great new privacy and security enhancements—but missed these 3 opportunities →

7 reasons your conversion metrics look great — but your sales don’t

Your marketing may look successful, but are those clicks turning into sales? Avoid top-of-funnel pitfalls and focus on driving real ROI. Tav Laskauskas on April 3, 2025   Marketers often celebrate a “successful” campaign when click-through rates soar and cost-per-click drops. But then comes the fundamental question: What’s the actual return on ad spend? Do … Continue reading 7 reasons your conversion metrics look great — but your sales don’t →

The most unexpected thing that will make you a great leader

January 03, 2025 The most unexpected thing that will make you a great leader New research suggests that doing this one thing can make all the difference when managing a team. BY Tracy Brower If you’re a leader today, you’re likely facing intense demands to deliver business results, while also supporting people, and taking care of … Continue reading The most unexpected thing that will make you a great leader →

Ideogram is a great AI tool for making quick—and free—visuals

November 04, 2024 Ideogram is a great AI tool for making quick—and free—visuals You can use Ideogram to create social media graphics, illustrations, and designs for slides. BY Jeremy Caplan This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. Subscribe here. Even if you can’t draw or … Continue reading Ideogram is a great AI tool for making quick—and free—visuals →