UBS Analysts Estimate Costs Of Google Bard On Search Queries by Laurie Sullivan @lauriesullivan, March 17, 2023 There has been little written about the cost of a search on the environment — and even less about the cost of a search query through AI-powered chatbots. Initial fears of high costs were sparked when Alphabet Chairman … Continue reading UBS Analysts Estimate Costs Of Google Bard Search Query
Google Ads: How Much Companies Spend by Laurie Sullivan , Staff Writer @lauriesullivan, March 10, 2023 Go Fish Digital during the past years has worked with many software as a service (SaaS) companies on paid and organic-search campaigns and wanted to try to estimate in aggregate the amount companies spend and which spend the most. Here … Continue reading Google Ads: How Much Companies Spend
Google Makes Ad-Network Policy Updates by Laurie Sullivan @lauriesullivan, March 1, 2023 Google has updated two ad-network policies. The first of two — Google Ads malicious or unwanted software policy — will divide into three separate policies beginning May 9, 2023. The three policies cover malicious software, compromised sites, and unwanted software. Enforcement will take … Continue reading Google Makes Ad-Network Policy Updates
Google is laying off 12,000 employees Steve Dent @stevetdent Google parent Alphabet is cutting around 12,000 jobs, or around six percent of its global workforce, it wrote in a company-wide email sent to employees. CEO Sundar Pichai said that he was “deeply sorry” to workers that will be let go and that it was … Continue reading Google workers in Japan have joined a labor union in response to planned layoffs
The Justice Department is suing Google to break up its ad business Igor Bonifacic @igorbonifacic Alongside eight states, the US Department of Justice is suing Google to break up the company’s advertising business. In a complaint filed Tuesday with a federal court in Virginia, the agency accused Google of illegally monopolizing the digital advertising … Continue reading DOJ accuses Google of deleting chat evidence for its antitrust lawsuit
Google Has ‘Durable Monopoly’ In Search, Justice Department Argues by Wendy Davis @wendyndavis, February 17, 2023 Google is the “gatekeeper of the internet,” with “a durable monopoly” in search, the Department of Justice and a coalition of state attorneys general contend in newly unsealed court papers. “Google cements its monopolies through exclusionary distribution agreements that … Continue reading Google Has ‘Durable Monopoly’ In Search, Justice Department Argues
Search Beyond Google: The Future Of Brand Discovery by Allie Webb , February 17, 2023 The following was previously published in an earlier edition of Marketing Insider. Search: It’s Google’s world. We’re just living in it. This may have been true in the past, but not anymore. Google is still the dominant traditional search engine, … Continue reading Search Beyond Google: The Future Of Brand Discovery
Google Expands ‘Prebunking’ In Europe by Laurie Sullivan , Staff Writer @lauriesullivan, February 13, 2023 Google plans to launch a campaign in Germany that aims to help people counter the effects of online misinformation, after seeing success in Eastern Europe. A series of short videos will highlight and demonstrate techniques that are common to misleading claims. … Continue reading Google Expands ‘Prebunking’ In Europe
Google Bard’s Public Mistake Worries Investors by Laurie Sullivan , Staff Writer @lauriesullivan, February 9, 2023 Google’s chatbot Bard, a conversational service for search, on Wednesday shared inaccurate information in a promotional video suggesting that Alphabet, the company’s parent, is losing ground to rival Microsoft. Bard’s error was discovered just prior to Google’s presentation. As of … Continue reading Google Bard’s Public Mistake Worries Investors
Google Talks Back: Tech Giant Asks Court To Drop Suit Over Alleged Spam Bias by Ray Schultz , February 8, 2023 Google has asked a federal court to toss a lawsuit filed against it by the Republican National Committee (RNC) over alleged bias in spam-filter placement. The RNC sued last year after an academic report … Continue reading Google Talks Back: Tech Giant Asks Court To Drop Suit Over Alleged Spam Bias
