Tag Archives: Google

Google CEO Muses About The Future Of Search, How It Could Evolve

Google CEO Muses About The Future Of Search, How It Could Evolve by Laurie Sullivan  @lauriesullivan, April 10, 2023 Google CEO Sundar Pichai Muses about the future of Google Bard, the commercial potential of large language models and LLM search, and the future of link-based search When asked whether link-based search — the dominant way people … Continue reading Google CEO Muses About The Future Of Search, How It Could Evolve

Pichai: Google will add GPT-style conversational AI to search

Cherlynn Low @cherlynnlow The age of generative AI is upon us, and this week alone Google and Microsoft made major announcements around their respective products for the masses. While Google unveiled an “experimental conversational AI service” called Bard (April 16, 2023), Microsoft had a fuller slate of news to share at its event in Redmond, … Continue reading Pichai: Google will add GPT-style conversational AI to search

Senate bill seeks to break up Google and Meta ad businesses

The Justice Department is suing Google to break up its ad business   Igor Bonifacic @igorbonifacic Alongside eight states, the US Department of Justice is suing Google to break up the company’s advertising business. In a complaint filed Tuesday with a federal court in Virginia, the agency accused Google of illegally monopolizing the digital advertising … Continue reading Senate bill seeks to break up Google and Meta ad businesses

Google will be more transparent about ads amid growing Biden administration scrutiny

  By Clint Rainey March 29, 2023   As state and federal regulators turn up the heat on Google’s massive advertising business, the search giant is moving toward greater transparency about who runs ads on its various platforms.   In a blog post Wednesday, Google explained that its “Ads Transparency Center”—the actual, unambiguous name of … Continue reading Google will be more transparent about ads amid growing Biden administration scrutiny

Biggest Google Ranking Factors On Conversions

Biggest Google Ranking Factors On Conversions by Laurie Sullivan  @lauriesullivan, March 24, 2023 Whitespark has published the 2023 version of its Local Search Ranking Factors study (LSRF) built on a survey of 44 local SEO practitioners who offer opinions based on hands-on search engine optimization (SEO) work with clients. Survey participants were asked to weight and rank … Continue reading Biggest Google Ranking Factors On Conversions

Salesforce, Google partner on local commerce

A new integration will help merchants using Commerce Cloud highlight local availability of products across Google surfaces. Kim Davis on March 24, 2023 Salesforce has announced an integration between Salesforce Commerce Cloud and Google Merchant Center to help merchants highlight the availability of products in stores. The move builds on Salesforce data that suggests both … Continue reading Salesforce, Google partner on local commerce

Publishers Prepare To Ask For AI-Generated Content Compensation From Google, Microsoft, Others

Publishers To Seek Compensation For AI-Generated Content by Laurie Sullivan  @lauriesullivan, March 23, 2023 Media executives want compensation for use of their content when served in OpenAI ChatGPT, Microsoft Bing Chat, and Google Bard, similar to the way Australia and other countries began requiring payment to publishers when snippets of content appear in search-engine results. … Continue reading Publishers Prepare To Ask For AI-Generated Content Compensation From Google, Microsoft, Others