by Mary Lister June 12, 2016June 12, 2016 I have a confession: I fall for clickbait. As I scroll through social media, I fall into the rabbit hole of silly articles— “Have you ever seen a one-day old baby otter?” No, but I’m about to—which always lead to more articles and videos of late-night comedians, … Continue reading Easy Guide to Hero Images: How to Look Good & Get the Clicks
Columnist Brett Middleton describes how to use broad match in paid search campaigns as a keyword research tool. Brett Middleton on June 10, 2016 Walk into any bar (or type your way into any digital space) where PPC people are gathered, and you will find a thousand different methods for using the different match types … Continue reading Broad match: What is it good for?
by Christine Marino June 6, 2016 Follow @CmarMarinoJune 6, 2016 These days, employers are scrambling to find the best ways to retain new employees, an important goal considering seemingly endless opportunities available to today’s workforce. However, knowing when to make an effort to retain new employees and when to tell them to hit the road … Continue reading Is Bad Timing Costing You Good Employees?
by Tahir Akbar June 4, 2016 Follow @tahirakbrJune 4, 2016 If we look at the post-recession business-for-sale market, it has generally favored the buying side for various reasons. However, the recent trends and statistics indicate that the market is re-shifting its balance in favor of sellers, which means it’s turning into a more balanced market. … Continue reading 5 Steps to Selling Your Small Business at Good Terms
by Sally Falkow June 2, 2016June 2, 2016 Twitter rules have always restricted content to 140-characters. We’ve all learned to write short, pithy comments making every character count. There have been changes in the Twitter look and feel over time, but the character count has always been the main feature. Last week Twitter announced some … Continue reading New Twitter Rules Good for Brand Storytelling
by Brian Neufeld May 30, 2016 Follow @briantneufeldMay 30, 2016 Only in the past few years did I get used to exposing my business to the public. While it was difficult at first, I quickly got comfortable with the thousands of people judging my goods and, as a result, I was able to grow, unlike … Continue reading How Getting Naked is Good For Business
by Jon-Mikel Bailey May 26, 2016 Follow @jonmikelbaileyMay 26, 2016 I’m not certain I want to start this post with a bunch of definitions. I’m also not sure I want to start preaching about the importance of UX or SEO. Instead, I’ll start with a question… when looking for something online, what do you do? … Continue reading Is SEO Simply Good UX?
by Christopher Jan Benitez May 21, 2016 Follow @christopherjanbMay 21, 2016 Source: Pixabay WordPress is undoubtedly the most popular Content Management System (CMS) being used by online entrepreneurs, digital marketers, and bloggers. It is easy to use, flexible, and robust – perfect for those with big ideas when it comes to website building. However, it … Continue reading 5 Ways to Make Your Good WordPress Blogs Great
by Len April May 17, 2016 Follow @ZenithtalentMay 17, 2016 Diversity is a topic that continually dominates the conversations of many people in the staffing industry. Every year, when analysts release their predictions of trending issues, diversity tops the list. It’s a small wonder, really. We’re in the people business, and people are diverse. How … Continue reading Workforce Diversity – The Good, The Bad and The Very Ugly
by Steve DiGioia May 14, 2016 Follow @stevedigioiaMay 14, 2016 You think you’re a good leader. You have the position, the title and the power. You’re the boss. But your employees don’t work hard for you, they talk behind your back and morale is poor. You don’t understand why. Well, here’s why. You… 1. Manage … Continue reading 35 Reasons Why You’re Not a Good Leader – Part 1
