by Paul Keijzer April 17, 2016 Follow @Paul_KeijzerApril 17, 2016 Have you heard of any of the below companies: Better World Books, Warby Parker, Yoobi, Hand in Hand and the one that probably is the most widely known: Toms? Apart from the fact that all these companies are ‘young’, the common theme they all share … Continue reading The Value of Doing Good in a Company
Tag Archives: Good
Being Constantly Connected Is NOT A Good Thing
by Mary Long April 8, 2016 Follow @MaryCLongApril 8, 2016 Digital technology offers fantastic opportunities for connecting personally and in business – social media is the new coffee break, online marketplaces the new mall. But time spent online can also be a colossal time-suck, and even ruin your reputation. So where does that leave you? … Continue reading Being Constantly Connected Is NOT A Good Thing
How Good SEO is Like Gardening
by Owen Radford April 6, 2016 Follow @ElementaryDigiApril 6, 2016 Developing a show-stopping SEO campaign requires plenty of hard work and hours of thankless perseverance. There’s also stages to follow which all bring their own challenges and rewards. At the end of it, you’re left with a sense of achievement (and exhaustion). Does this sound … Continue reading How Good SEO is Like Gardening
5 Reasons Why Knowledge Sharing is Good for Company Culture
by Caitlin Zucal April 5, 2016 Follow @Caitlin_ZucalApril 5, 2016 From physical workspace (remote vs. open office plans) to shared values and goals, your workplace is probably comprised of some competing ideologies. Many companies look to innovation, transparency, and collaboration to drive company growth. One tenet that often is over-looked is the importance of knowledge … Continue reading 5 Reasons Why Knowledge Sharing is Good for Company Culture
How “Good” Is Your Social Media Follower Growth?
by Kara Burney March 23, 2016 Follow @wkndatburneysMarch 23, 2016 So you grew your brand’s social media audience. Congratulations! But before you go patting yourself on the back… just how “good” is your growth? As more people join social networks worldwide, and competitors accumulate followers more quickly, is the value of your audience depreciating? First, … Continue reading How “Good” Is Your Social Media Follower Growth?
“Good Enough” Should Never Be “Good Enough”
by Dave Brock March 8, 2016 Follow @davidabrockMarch 8, 2016 I’ve been involved in a fascinating conversation with Greg Michaels. He wrote a great article, Regarding The “Challenger Customer.” Taking “Good Enough” Away From The Sales Table. He piqued my interest and we’ve been communicating and debating about it for days. We all, our customers … Continue reading “Good Enough” Should Never Be “Good Enough”
How to Come Up With Good Business Ideas (Step-by-Step)
by David Mercer March 1, 2016 Follow @smepalsMarch 1, 2016 It’s easy to think that good business ideas come in a blinding flash of inspiration to some lucky entrepreneur (probably in his/her garage somewhere), but this is almost never the case. A great idea is generally a destination – a series of interrelated steps that … Continue reading How to Come Up With Good Business Ideas (Step-by-Step)
Snapchat For Social Good
Snapchat isn’t just for teens. Columnist Laurie Keith explains why it’s time for marketers to jump on board and deliver content in a unique way. Laurie Keith on February 24, 2016 For anyone who works in tech and media, the new year starts with the annual Consumers Electronics Show (CES) in Las Vegas during … Continue reading Snapchat For Social Good
What Makes a Good Re-activation Program
by Rupert Adam February 16, 2016 Follow @emailcenterFebruary 16, 2016 A huge portion of your database are likely not to have purchased anything from you in several months. Nearly every online business has this issue, with customers only buying once and never return. Yet get them to come back again and they are far more … Continue reading What Makes a Good Re-activation Program
Know Your Enemies: Why It’s A Good Idea To Track Your Competitors on Social Media
by Kim Niemi January 28, 2016 Follow @KimNiemiDMGJanuary 28, 2016 Some researchers say that social media is making us a little narcissistic. It is true that we all – even brands – spend a lot of time counting likes and followers and retweets. But if you really want to connect with social users, create effective … Continue reading Know Your Enemies: Why It’s A Good Idea To Track Your Competitors on Social Media
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