by Bridget Willard May 12, 2016 We have now entered the subjective zone. You already know how to setup an account. (If you don’t, go here.) But now you want to know if an account looks good. You may want to know to decide if you’ll follow them, hire them, or do business with them. … Continue reading So, What Makes A Twitter Profile Good?
by Alexa Matia May 6, 2016May 6, 2016 In 2015, internet bots made up for only a little less than half of online traffic. Of that, anywhere from 18% to 29% of the traffic was from bad bots, and only 19% to 27% was from good bots. Smaller websites tend to think they’re immune to … Continue reading Good Bots, Bad Bots, and What You Need to Know
by James Clear April 20, 2016 Follow @james_clearApril 20, 2016 In 1993, a bank in Abbotsford, Canada hired a 23-year-old stock broker named Trent Dyrsmid. Dyrsmid was a rookie so nobody at the firm expected too much of his performance. Moreover, Abbotsford was still a relatively small suburb back then, tucked away in the shadow … Continue reading How to Stick With Good Habits Every Day by Using the “Paper Clip Strategy”
by Adam Fout April 20, 2016 Follow @bluesteeletxApril 20, 2016 What makes a good blog? The devil is in the details. Because blogs can vary so widely, coming up with a strict set of rules can only go so far. The truth is, what makes a good blog varies from industry to industry. What works … Continue reading What Makes a Good Blog? 3 Things You Need to Know Before You Start Blogging
by Paul Keijzer April 17, 2016 Follow @Paul_KeijzerApril 17, 2016 Have you heard of any of the below companies: Better World Books, Warby Parker, Yoobi, Hand in Hand and the one that probably is the most widely known: Toms? Apart from the fact that all these companies are ‘young’, the common theme they all share … Continue reading The Value of Doing Good in a Company
by Mary Long April 8, 2016 Follow @MaryCLongApril 8, 2016 Digital technology offers fantastic opportunities for connecting personally and in business – social media is the new coffee break, online marketplaces the new mall. But time spent online can also be a colossal time-suck, and even ruin your reputation. So where does that leave you? … Continue reading Being Constantly Connected Is NOT A Good Thing
by Owen Radford April 6, 2016 Follow @ElementaryDigiApril 6, 2016 Developing a show-stopping SEO campaign requires plenty of hard work and hours of thankless perseverance. There’s also stages to follow which all bring their own challenges and rewards. At the end of it, you’re left with a sense of achievement (and exhaustion). Does this sound … Continue reading How Good SEO is Like Gardening
by Caitlin Zucal April 5, 2016 Follow @Caitlin_ZucalApril 5, 2016 From physical workspace (remote vs. open office plans) to shared values and goals, your workplace is probably comprised of some competing ideologies. Many companies look to innovation, transparency, and collaboration to drive company growth. One tenet that often is over-looked is the importance of knowledge … Continue reading 5 Reasons Why Knowledge Sharing is Good for Company Culture
by Kara Burney March 23, 2016 Follow @wkndatburneysMarch 23, 2016 So you grew your brand’s social media audience. Congratulations! But before you go patting yourself on the back… just how “good” is your growth? As more people join social networks worldwide, and competitors accumulate followers more quickly, is the value of your audience depreciating? First, … Continue reading How “Good” Is Your Social Media Follower Growth?
by Dave Brock March 8, 2016 Follow @davidabrockMarch 8, 2016 I’ve been involved in a fascinating conversation with Greg Michaels. He wrote a great article, Regarding The “Challenger Customer.” Taking “Good Enough” Away From The Sales Table. He piqued my interest and we’ve been communicating and debating about it for days. We all, our customers … Continue reading “Good Enough” Should Never Be “Good Enough”
