Tag Archives: Good

How to Lower Your Risk of Entering a New Market: One Good Idea

Laura Patterson September 16, 2021 Several recent conversations with new entrepreneurs as well as veteran business owners have been on the topic of entering a new market or new customer segment. In each instance, a key concern was a strategy for mitigating risk of entry. While each person recognized there is always some degree the … Continue reading How to Lower Your Risk of Entering a New Market: One Good Idea →

How Good Is Your Business Forecasting?

Business Forecasting

Graham Jones September 8, 2021 I don’t want to pry, but are you old enough to remember the 6th of April 1974? Whoops, sorry if I have offended you. Even if you weren’t around back then, I am sure you have seen the somewhat grainy images of the TV presenter Katie Boyle at “The Dome” … Continue reading How Good Is Your Business Forecasting? →

Good human marketing

Marketing Guide

Plus news from Neustar and Drift. Chris Wood on August 18, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good … Continue reading Good human marketing →

What is a Good CTR (Click-Through Rate)?

PPC Marketing

Desiree Johnson August 18, 2021 With today’s crowded online marketing space, promoting your ad campaign to your target audience can quickly become an uphill battle. It’s no surprise that marketers use various metrics to help them gauge whether or not their ads are working. Of all these metrics, there’s one that ranks above all others … Continue reading What is a Good CTR (Click-Through Rate)? →

How Can I Get My Business Back in Good Standing?

Business Recovery

Deborah Sweeney August 12, 2021 Sometimes a business falls into inactive standing with its state of incorporation. It is possible for an LLC or corporation to lapse. The reasons may range from a check that bounces when trying to pay a filing fee to forgetting to meet an annual report deadline. As a result, the … Continue reading How Can I Get My Business Back in Good Standing? →

The Art of Good Remote Work Communications: Learn When to Pick up the Phone

Remote Communication

Nicholas Ruggieri July 27, 2021 For years, our team spent our days in a cluttered, cramped office space in New York. It was the heart of our operations and what kept us on track, or so we thought. We were hunting for a larger space to accommodate a growing team when the pandemic hit and … Continue reading The Art of Good Remote Work Communications: Learn When to Pick up the Phone →

How Are Conscious Business Practices Good For Your Wellbeing?

Business Process

Lucy Spencer June 21, 2021 Anybody using conscious business practices knows that enhanced wellbeing is a natural by-product of living and breathing them. When your focus is not on your company’s bottom line, but is centred on providing solutions that will benefit your business, team, customers, local community, and the environment, a heightened level of … Continue reading How Are Conscious Business Practices Good For Your Wellbeing? →

Make More Mistakes. It’s Good For You!

Personal Professionality

Achim Nowak June 17, 2021 You know the boss who tells you Go ahead, we want you take risks here. It’s Ok to make mistakes. And you think to yourself right away, yeah, Gina doesn’t mean that. Gina may not mean it. She is also totally on track. Andrew Huberman. Ph.D., is a celebrated neuroscientist … Continue reading Make More Mistakes. It’s Good For You! →

When Is It (And When Is It Not) a Good Idea to Be an Affiliate Marketer?

Affiliate Marketing

Keenan Guiet June 17, 2021 Marketing gurus and bloggers have presented affiliate marketing as a “get rich quick” scheme. Which is literally the million dollars question about it. And to be fair, yes, affiliate marketing can make you earn those big bucks if done correctly. Nonetheless, just because you can get an affiliate link doesn’t … Continue reading When Is It (And When Is It Not) a Good Idea to Be an Affiliate Marketer? →

Good Leaders Never Want To Be On the Email Chain

Leadership Skills

Steve DiGioia June 10, 2021 I once worked for a boss who led through intimidation. Whenever there was an issue to be resolved or a problem that’s taking longer than expected to figure out, he would say “Send (name) an email and “CC” me”. He thought that, just because the boss was copied on the … Continue reading Good Leaders Never Want To Be On the Email Chain →