Sahail Ashraf November 29, 2020 If you are a blogger it can get quite scary if you’re just not delivering results. It can feel like you’re in Blogging Hell. You have no audience, and your position is feeling decidedly shaky. It may not seem like your fault that you’re in Blogging Hell. You may have … Continue reading When Blogging Gets Scary
Tag Archives: Gets
How to Create a Video Marketing Strategy That Gets Results
Susan Friesen June 30, 2020 3 Steps to Reaching Your Ideal Customer with Video Content Is video a part of your marketing strategy? If it’s not, it has to be! Why? Well, consumers are now comfortable with being marketed to via videos, and many now expect it from the brands they know and trust. I … Continue reading How to Create a Video Marketing Strategy That Gets Results
How to Give Courageous Feedback That Gets Results
Tobin Lehman — September 30, 2019 Follow @gonewnorth Giving feedback is hard. It’s especially hard when the feedback that’s required isn’t easy itself – when it pushes into areas that are uncomfortable or requires facing up to the fact of underperformance. But giving feedback is necessary, especially in executive roles; the difficult duties of direction … Continue reading How to Give Courageous Feedback That Gets Results
SaaS Growth: The “Triple A” Sprint Framework that Gets Results
Wesley Bush — July 1, 2019 — July 1, 2019 Many SaaS companies launch a product-led growth model—but never update it. When the executive team calls me and asks why they aren’t converting users into customers, I tell them to buy a plant. Seriously. If they don’t water the plant, it’s going to wither and … Continue reading SaaS Growth: The “Triple A” Sprint Framework that Gets Results
How to Build an Impressive Portfolio That Gets You Hired
Kevin Payne — June 27, 2019 Follow @kevintpayne — June 27, 2019 In this booming freelance industry, you need to rely on your unique personality to stand out. One good way of doing that is by creating an impressive online portfolio. Now, I’m not referring to the usual resume that shows your educational background, awards, … Continue reading How to Build an Impressive Portfolio That Gets You Hired
Microsoft Bing Ads User Interface Gets ‘Massive’ Upgrade To Improve Accessibility
Microsoft Bing Ads UI Gets ‘Massive’ Upgrade, Better Access by Laurie Sullivan @lauriesullivan, April 26, 2019 Microsoft has begun to make its advertising products more accessible to those with physical and emotional impairments, either temporary or permanent. It’s also reaching out to marketers and agency reps, teaching them how to do the same. The Bing … Continue reading Microsoft Bing Ads User Interface Gets ‘Massive’ Upgrade To Improve Accessibility
Addressable TV gets a boost as Nielsen buys Sorensen Media
The TV analytics company also unveiled plans to form a group to work towards expansion and innovation of the targeting technology. Robin Kurzer on February 21, 2019 Nielsen announced Thursday that it will acquire Sorensen Media as a step toward providing an end-to-end addressable TV ad delivery solution. The global analytics company also unveiled … Continue reading Addressable TV gets a boost as Nielsen buys Sorensen Media
Two months in, Facebook Attribution gets mixed reviews
Some advertisers are gaining valuable insights from the tool since its release in November, but others aren’t as impressed. Amy Gesenhues on January 29, 2019 In November, Facebook moved its attribution tool out of beta, making it available to all advertisers. The tool brings marketers on the platform one step closer to capturing an overview … Continue reading Two months in, Facebook Attribution gets mixed reviews
What to Do if Your Business Gets Sued: How To Protect Your Small Business
Emily Andrews — December 15, 2018 — December 15, 2018 Every business big or small is at risk of getting sued. You never know where it might come from, a vendor, a client, a disgruntled employee or an angry customer. Regardless of the reason, you need to be prepared so that if it happens to … Continue reading What to Do if Your Business Gets Sued: How To Protect Your Small Business
Native ad test in Google Discover feeds gets a new look
The ads reflect the new design of Google Discover, previously known as Google Feed. Ginny Marvin on October 15, 2018 For several months, Google has been running a limited test to show ads in what’s now called Google Discover (it’s third name after “Google Now” and “Google Feed”). With recent rebrand to Google Discover … Continue reading Native ad test in Google Discover feeds gets a new look