By Michael Grothaus December 07, 2023 The fastest growing brand of 2023 was one that hardly any consumer knew about the year before: ChatGPT. That’s according to decision intelligence company Morning Consult’s Fastest Growing Brands report for 2023. The report ranks the top 20 brands based on the growth of the number of consumers … Continue reading Kraft, ChatGPT, Zelle, and Southwest Airlines were all top brands for different generations in 2023
Tag Archives: Generations
Not just growing pains: Gen Z reports suffering more than other generations did at their age
By Sarah Bregel September 14, 2023 A new study is taking a closer look at the mental health of Gen Z. The emotional struggles of Gen Zers—people born between 1997 and 2012—have been well documented in recent years. Still, questions remain about what makes this group so different from previous generations. According to a … Continue reading Not just growing pains: Gen Z reports suffering more than other generations did at their age
Millennials are more likely than other generations to support a cap on personal wealth
By Clint Rainey March 14, 2023 Despite mounting anxieties over the country’s wealth gap, the idea of placing an absolute cap on how much money Americans should be allowed to earn has never, for obvious reasons, gained a ton of currency here. However, according to an exclusive new Harris Poll conducted for … Continue reading Millennials are more likely than other generations to support a cap on personal wealth
Four generations talk about their different investment strategies
By Shalene Gupta February 28, 2023 Right now, the stock market is sideways and it’s hard to know exactly what to do. Pull out and keep everything under a mattress? Stay the course and pray for better days? Fast Company spoke with people from four different generations (Gen Z, millennial, Gen X, and … Continue reading Four generations talk about their different investment strategies
The recession is squeezing Gen Z more than other generations: Nearly 75% can’t pay their bills on time
By Sam Becker November 15, 2022 Though the latest CPI numbers showed promise in the Fed’s battle against inflation—prices rose 7.7% year-over-year during October, a drop compared to previous months—it may not be of much comfort to the millions of Americans struggling to contend with escalating costs. That may be particularly true for … Continue reading The recession is squeezing Gen Z more than other generations: Nearly 75% can’t pay their bills on time
From Gen Z to baby boomers, here’s how employees describe their coworkers from different generations
By Shalene Gupta November 01, 2022 Pundits go back and forth over the differences between generations. On the one hand, each generation is shaped by the time and events they live in. On the other hand, aren’t we all human and similar at heart? So instead of fighting over generational differences, why not unite … Continue reading From Gen Z to baby boomers, here’s how employees describe their coworkers from different generations
How to Tackle the Challenges of Managing a Multi-Generational Workforce: 2 Challenges (and Advantages) to Managing a Call Center Composed of Workers Across Different Generations
Laura Krajewski June 25, 2020 You’re in a meeting with some co-workers and one of the older team members in the room says “Daaaa Bearsss!” A rise of laughter erupts from a handful of other employees. Several of the younger employees give polite smirks while looking clearly out of the loop. Then someone says, “Haven’t … Continue reading How to Tackle the Challenges of Managing a Multi-Generational Workforce: 2 Challenges (and Advantages) to Managing a Call Center Composed of Workers Across Different Generations
B2B marketers should quit treating millennials like previous generations
It’s time to catch up with B2C players and speak their language. Keith Richey on March 11, 2019 In recent years, business-to-consumer marketers have been rightly obsessed with millennials because they are increasingly becoming household decision-makers. At the same time, they are becoming decision-makers for corporations and small businesses as well. In fact, 73 percent … Continue reading B2B marketers should quit treating millennials like previous generations
Changes in Manufacturing: How Will Different Generations Adapt?
Daniel Burrus — February 16, 2019 Follow @DanielBurrus — February 16, 2019 We categorize everything, from subgenres of music to which foods are the healthiest. But most categorization occurs between generational differences in the workforce and what success means to both, especially in manufacturing. The Change Curve of Manufacturing In recent years, the change curve … Continue reading Changes in Manufacturing: How Will Different Generations Adapt?
How Different Generations Use Social Media Apps
Riley Panko — March 2, 2018 Follow @RileyPanko — March 2, 2018 While the young may be categorized as the most technologically savvy, it’s true that people of all ages use social media apps. Having access to a huge network of friends and family in your pocket is appealing, and that fact registers in the … Continue reading How Different Generations Use Social Media Apps