by Claire Trevien February 3, 2016 Follow @CtrevienFebruary 3, 2016 Branding is a crucial part of a startup’s success: they need to let people know quickly and effectively who they are, and why they have emerged on the scene. On the other hand, differentiation is something that many professional services firms struggle with. If this … Continue reading What Professional Services Can Learn From Startup Branding
Multi-faceted artist, musician and businessman David Bowie was a true innovator and legend. Columnist Mary Wallace explains what his accomplishments can teach marketers. Mary Wallace on February 2, 2016 chrisdorney / Shutterstock.com The news came over the radio early on a Monday morning last month. David Bowie had died after an 18-month battle with cancer. I was … Continue reading What Marketers Can Learn From David Bowie
by Claude Harrington February 2, 2016February 2, 2016 To kick off February, we’ve put together a list of the most interesting video marketing statistics from the past month. Some of these stats piqued our interest because of what they say about the state of video marketing, whereas others helped identify the type of content that … Continue reading 11 Incredible Video Marketing Stats from the Past Month
by Paul Morris February 1, 2016 Follow @SuperbDigitalFebruary 1, 2016 Congratulations! You’re a business owner, which means you should be congratulating yourself every day. Because you probably know by now that running a business takes a lot of grit. Now that you’ve established the foundation of your business, it’s time to consider next steps, one … Continue reading Office or Home? Where Should You Run Your Business From?
by Katherine Buchholz January 31, 2016January 31, 2016 31A recent study from Facebook IQ looks at a meta-analysis of 23 conversion lift studies in the US last year. The conclusion? Mobile-heavy Facebook campaigns made mobile search work harder – 6.3% harder, in fact. The results are further proof of how mobile continues to create an … Continue reading Study Shows 6.3% Lift In Mobile Search Clicks From Facebook Ad Exposure
by Joel Goldstein January 30, 2016 Follow @joelgoldsteinJanuary 30, 2016 As Robert F. Kennedy said, “Only those who dare to fail greatly can ever achieve greatly.” When it comes to startups, entrepreneurs will more than likely encounter a few failures or setbacks on the road to success, but it’s not about how many you come … Continue reading 5 Ways for Startup Entrepreneurs to Learn From Failure
by Andrew Gazdecki January 25, 2016 Follow @biznessappsJanuary 25, 2016 Tony Robbins is an American motivational speaker, business growth advisor and self-help author. He has positively affected millions of people around the world through his in-depth performance coaching. His past clients include former President Bill Clinton and tennis superstar Serena Williams. He created the “7 … Continue reading 7 Insights from Tony Robbins on How to Grow Your Business
by Sarah Matista January 24, 2016 Follow @sarahmatistaJanuary 24, 2016 We’ve seen plenty of articles throughout January with social media trends to look out for in 2016. The experts we’ve read and written about are not the only ones, of course, who have noted these trends; those in charge at your favorite social media platforms … Continue reading Pay Attention To These Features from Your Favorite Social Platforms in 2016 [Infographic]
by Richard Shapiro January 24, 2016 Follow @RichardRShapiroJanuary 24, 2016 E-commerce is here to stay, here to stay, here to stay. Sounds repetitive. It is! One of Albert Einstein most famous quotes: “Insanity: is doing the same thing over and over again and expecting different results.” Just about all E-commerce executives should go back to … Continue reading E-Commerce Marketers Can Learn From Albert Einstein
by Rick Whittington January 20, 2016 Follow @rickwhittingtonJanuary 20, 2016 When it comes to website redesign, risks are countless. From small oversights that you might not be aware of to tragic mishaps that kill your website traffic, even a simple website redesign can easily derail if you’re not careful. Fortunately, by being aware of the … Continue reading Have You Experienced These Troublesome Problems Resulting from Poor Website Redesign Planning?
