March 01, 2025 4 ways to protect your personal data from Musk’s DOGE BY Emily Guy Birken Americans across all political stripes were understandably concerned when news broke that Elon Musk, the unelected head of the so-called Department of Government Efficiency (DOGE), had gained access to the U.S. Treasury Department’s payment systems. These payment systems are … Continue reading 4 ways to protect your personal data from Musk’s DOGE
Re-engagement emails annoy customers by asking a question you should already know the answer to. Ryan Phelan on February 19, 2025 It’s February, and my request to opt out of my subscription to 2025 is still pending, so I have to continue like the good marketing soldier I am. You, too? After sharing a … Continue reading 3 reasons the ‘Do You Want to Hear From Us’ email must die
February 12, 2025 From renter to innovator How my experience renting in NYC sparked change. BY Ryan Barone When I was a college student renting an apartment in New York City, I learned firsthand that the rental process was overly complex and inefficient. My friends and I lost out on an apartment we really wanted simply … Continue reading From renter to innovator
The choice is clear: Comb through 111 HubSpot updates from January, or look at our list of the 14 that admins and marketing managers need to know. Tyler Samani-Sprunk on February 13, 2025 HubSpot unveiled a whopping 111 updates last month, and we’ve identified the 14 most impactful changes to optimize your team’s performance … Continue reading The 14 best HubSpot updates from January 2025
Apple, Google Remove Malicious Mobile Apps From Respective App Stores by Laurie Sullivan , Staff Writer @lauriesullivan, February 11, 2025 Apple and Google have pulled apps from their app stores after security researchers found them carrying data-stealing malware for nearly one year. The mobile app market is substantial. AppLovin forecasts the mobile app market will see … Continue reading Apple, Google Remove Malicious Mobile Apps From Respective App Stores
Stories of creativity, strategy and collaboration in the martech world — plus lessons you can apply to your own work. Steve Petersen on February 7, 2025 I am not a brilliant fella, but I have moments of brilliance from time to time. Here are a few moments of martech brilliance that are worth sharing. … Continue reading Lessons learned from martech wins
Move from busywork to a strategic approach that builds meaningful connections and drives sustainable growth. Jon-Mikel Bailey on January 31, 2025 Marketing isn’t about tactics, tricks or tools — it’s about having the right conversation with the right audience. Without a brand-first strategy, all your efforts are just noise. Here’s how to shift your … Continue reading 5 ways to transition from tactical to strategic marketing
If you’re trying to master social media, video and authenticity, you can learn a lot from the Bananas. Just don’t bunt. Mike Pastore on January 23, 2025 It’s not easy to describe the Savannah Bananas to someone who hasn’t witnessed them in action. They are part baseball team, part traveling circus and 100% entertainment. … Continue reading What can marketers learn from the Savannah Bananas?
A ‘Spicy’ Mode Launches From Decentralized Privacy Search Engine by Laurie Sullivan , Staff Writer @lauriesullivan, January 22, 2025 Presearch Takeover Advertising (PTA), an ad service from the meta-search engine focused on privacy, has attracted well-known brands such as NordVPN. “We’ve been running the takeover ads about once or twice monthly since the launch of PTA, just over … Continue reading A ‘Spicy’ Mode Launches From Decentralized Privacy Search Engine
January 20, 2025 How Trump shifted from banning TikTok to saving it Trump joined TikTok last year and has grown his following to nearly 15 million users—crediting the app for helping him win over young voters. BY Associated Press During his first term as president, Donald Trump led the effort to ban TikTok, the hugely popular video-sharing site … Continue reading How Trump shifted from banning TikTok to saving it
