Tag Archives: five

Real Story on MarTech: Avoid these five vendor selection pitfalls

Some common mistakes made when evaluating and choosing solutions and how to avoid them. Tony Byrne on September 28, 2021 Buying marketing technology can be stressful. The impact of your choice will reverberate across your enterprise, and switching costs can become prohibitive. Yet, it can seem hard to know in advance whether you’re picking the right … Continue reading Real Story on MarTech: Avoid these five vendor selection pitfalls

Five Failed Brands, Retailers Have Something In Common: Incorrect Information

Five Failed Brands, Retailers Have Something In Common: Incorrect Information by Laurie Sullivan , Staff Writer @lauriesullivan, December 2, 2019 Holiday parties are a great place to learn through word of mouth about new retailers or brands that just opened nearby. Consumers grab their mobile phone and search in Google or Bing for the name to … Continue reading Five Failed Brands, Retailers Have Something In Common: Incorrect Information

Five Powerful Employee Feedback Tips for Customer Experience Leaders

Thomas Ewen — November 15, 2018 — November 15, 2018   geralt / Pixabay Companies often focus solely on customer experience, forgetting the actual driver for an excellent customer journey – their employees. According to the 2016 CXEvolution study by MaritzCX, “customer-centric companies are three times more successful at driving significant financial improvement and customer … Continue reading Five Powerful Employee Feedback Tips for Customer Experience Leaders

Five Tips to Be a Happier, More Balanced Business Owner

Kaitlyn Hammond — October 31, 2018 — October 31, 2018 rawpixel / Pixabay If you run a small business, you probably have become accustomed to working hard….really hard. Seven-days-a-week hard, with nary a day off. Admirable, but also dangerous, because you risk burnout, health problems, and grumbling employees. It’s up to you to create a … Continue reading Five Tips to Be a Happier, More Balanced Business Owner