Five Failed Brands, Retailers Have Something In Common: Incorrect Information by Laurie Sullivan , Staff Writer @lauriesullivan, December 2, 2019 Holiday parties are a great place to learn through word of mouth about new retailers or brands that just opened nearby. Consumers grab their mobile phone and search in Google or Bing for the name to … Continue reading Five Failed Brands, Retailers Have Something In Common: Incorrect Information
John Parker Stewart — July 15, 2019 — July 15, 2019 Alexas_Fotos / Pixabay There are five steps that are universal in sustaining change. Whether it is an organizational change or a personal change, if you want it to be sustained, or permanent, you must follow every step. Step 1: Awareness If you want to … Continue reading The Five Steps of Sustained Change
Corie Stark — May 17, 2019 — May 17, 2019 Your content can and should come in many forms to compete in today’s crowded market. One way to present your work in an engaging, visual manner is to design an infographic. Why? Well-designed graphics are easy to digest and offer content in a fun way. … Continue reading Five Sources for Infographic Design – And How to Use Them!
Fabio Panzavolta — May 15, 2019 Follow @collectivgenius — May 15, 2019 Sophieja23 / Pixabay What is a Sprint Goal? “The Sprint Goal is an objective that will be met within the Sprint through the implementation of the Product Backlog” (quote from the Scrum Guide). The Sprint Goal is a phrase that can be used … Continue reading Five Questions for a Sprint Goal!
Patti Haus — March 7, 2019 — March 7, 2019 “Email marketing is dead.” That’s what a digital marketer told me while trying to sell me his messenger bot software. But email isn’t going anywhere. Customers who buy through email spend 138% more than those who don’t sign up for email offers. And email marketing … Continue reading Email Copywriting 101: Five Steps to Better Converting Emails
Thomas Ewen — November 15, 2018 — November 15, 2018 geralt / Pixabay Companies often focus solely on customer experience, forgetting the actual driver for an excellent customer journey – their employees. According to the 2016 CXEvolution study by MaritzCX, “customer-centric companies are three times more successful at driving significant financial improvement and customer … Continue reading Five Powerful Employee Feedback Tips for Customer Experience Leaders
Kaitlyn Hammond — October 31, 2018 — October 31, 2018 rawpixel / Pixabay If you run a small business, you probably have become accustomed to working hard….really hard. Seven-days-a-week hard, with nary a day off. Admirable, but also dangerous, because you risk burnout, health problems, and grumbling employees. It’s up to you to create a … Continue reading Five Tips to Be a Happier, More Balanced Business Owner
Mike McMillan — August 29, 2018 — August 29, 2018 Instagram is today one of the fastest growing social networks in the world. Between 2014 and 2017, the number of daily active users has grown from 200 million to 500 million. The time spent on Instagram too has been growing at a rate of nearly … Continue reading The Five Step Formula To Instagram Engagement
Hamish Brown — July 6, 2018 — July 6, 2018 Free-Photos / Pixabay There’s a reason video continues to rise as one of the most powerful mediums we have — it connects us on a human level, it’s moving and engaging. With video, you can take something intangible, like B2B analytics software, and bring it … Continue reading Five Steps To Video Campaign Success
Second Thoughts: 5 May Be Too Short, Some Say by Laurie Sullivan @lauriesullivan, June 15, 2018 Google’s longstanding message to publishers to focus on web page load time speeds and reduce the number of ads that appear on one page might be falling on deaf ears. As recently as this week, agencies and ad industry … Continue reading Second Thoughts: Five May Be Too Short, Some Say