Algorithm updates got you down? You’re not alone. Columnist Jamie Pitman shares highlights from a BrightLocal survey seeking to understand the ways that algorithm updates impact SEO practitioners’ jobs. Jamie Pitman on December 28, 2017 As SEOs working in the weeds with our clients each day, it can sometimes be hard to truly see … Continue reading From algo to aggro: How SEOs really feel about Google algorithm updates
As brands demand the level of reporting that Google, Facebook and Amazon deliver, media agencies are being forced to evolve technologically. Columnist Rob Rasko discusses what marketers need to know about this new media agency. Rob Rasko on October 23, 2017 Media agencies are facing tremendous pressure these days, much of it stemming from marketer … Continue reading Increasing expectations will alter the media agency’s paradigm — and brands will feel that shift
Spencer X. Smith — July 21, 2017 Follow @spencerXsays — July 21, 2017 Free-Photos / Pixabay Think about your favorite place to meet a friend or business associate for coffee. Does it feel like a waiting room at the hospital? You know, bad lightning, uncomfortable furniture, even more uncomfortable silences. Or does it feel like … Continue reading Your Website Needs to Feel Like a Coffee Shop. Here’s Why.
Ji-A Min — May 26, 2017 — May 26, 2017 According to Josh Bersin, artificial intelligence (AI) is one of the fastest growing areas of recruiting. Check out 12 revealing stats on how recruiters feel about AI in our new infographic below. What is artificial intelligence? Artificial intelligence are abilities such as learning, perception, and … Continue reading 12 Revealing Stats On How Recruiters Feel About AI [Infographic]
Renee Groskreutz — April 25, 2017 — April 25, 2017 Are the people in your life questioning what on earth you are doing? Perhaps you are trying to grow a blog or you are trying to start a business and people are questioning you. Can you relate to this? Just the other day I was … Continue reading Do You Feel Crazy For Wanting To Be An Entrepreneur?
Sarah Jordan — April 7, 2017 Follow @http://www.twitter.com/sarahmcjordan— April 7, 2017 Small businesses definitely have their advantages. They’re lean, nimble, and offer a niche product or service that big businesses sometimes can’t. But they can also feel detached from its customers if they’re not taking the right measures. And just because you’re small doesn’t mean … Continue reading Think Big: 4 Ways to Make Your Small Business Feel Like the Pros
Dennis Muigai — January 18, 2017 — January 18, 2017 Digital marketing has come a long way, and with its rise, we’ve seen more companies using different digital marketing techniques in a bid to gain an edge over the competition. Today we look at one of these methods. Email personalization is a way to use … Continue reading Making Customers Feel Special: A Guide to Email Personalization
Consumers are searching, doing and buying on their mobile devices, yet the challenge to reach them seems greater than ever. Columnist Wesley Young of the Local Search Association takes a look at 9 stats that suggest ways to improve your capture rate. Wesley Young on October 11, 2016 Getting the attention of today’s consumer … Continue reading Does finding that micro-moment feel like chasing fireflies? Here are 9 data points that will help you catch them.
by Deb Lee July 13, 2016 Follow @DAllisonLeeJuly 13, 2016 Is your blogging motivation in the floor? Are you struggling to find a reason to write or topics to blog about? It’s not unusual to feel uninspired or even unsure if anyone would even want to read what you have to say. It happens to … Continue reading Blogging Motivation: 7 Things to Do When You Don’t Feel Like Writing
by Amy Van Valkenburg March 29, 2016March 29, 2016 Have you ever researched prices on Amazon.com or shopped for a new pair of shoes on Nordstrom.com? If you are like me, then the answer is “yes.” If you are still like me, you run out of time or need to switch gears to a different … Continue reading If You Feel You’re Being Followed, You Are
