Tag Archives: Fail

7 Hidden Reasons Why Companies Fail at Facebook Advertising

by Dennis Yu April 22, 2016 Follow @dennisyuApril 22, 2016 We’ve seen so many companies who are competent at traditional PPC get destroyed when trying to do Facebook advertising. Let’s cover the most common mistakes and how to solve them: Keywords are not interests: You have keywords on Google versus interests on Facebook. In the … Continue reading 7 Hidden Reasons Why Companies Fail at Facebook Advertising

CMOs Fail to Go Beyond Brand Awareness on LinkedIn & Prove a Clear Social Media ROI

by Kristina Jaramillo March 22, 2016 Follow @GetLinkedInHelpMarch 22, 2016 Recent studies show 87% of B2B sales and marketing leaders are using LinkedIn and other social media platforms but less than 1 in 5 can clearly prove and demonstrate social media ROI. I believe it’s because the attention and efforts are on the top of … Continue reading CMOs Fail to Go Beyond Brand Awareness on LinkedIn & Prove a Clear Social Media ROI

12 Staggering Reasons Why Startups Fail Their User Experience

by Anna Rodriguez February 13, 2016 Follow @annrodriguez021February 13, 2016 First impressions last. This is entirely true especially when you talk about a user’s first experience with a digitally-inclined startup products. It’s make or break right at the start, and the start falls under the realm of UX design, where relevant web developer skills matter … Continue reading 12 Staggering Reasons Why Startups Fail Their User Experience