Brad Smith — January 30, 2019 Follow @bsmarketer — January 30, 2019 Facebook lead ads seem awesome in theory. But look tricky in practice. It often seems easier to simply stick with the same old landing-page-based campaigns. Why deviate from the norm when the norm works just fine? Because it doesn’t always work, that’s why. … Continue reading 5 Facebook Lead Ad Examples to Learn From and Copy
Nikola Banicek — February 1, 2019 — February 1, 2019 Ever done one of those “Which Deadly Sin are You?” quizzes on Facebook? I have always felt Sloth is a particularly nice one to be. Or maybe even Gluttony. Ideally, a combination of the two. Not a care in the world, lounging around all day, … Continue reading Marketing on Facebook: 7 Deadly Mistakes That Will Lower Your Sales
Amreen Bhujwala — January 30, 2019 — January 30, 2019 If you were one of the early Facebook adopters, you’ll know that much has changed, growing from a simple page for your business, to ad campaigns targeted directly at the relevant audience. With the number of businesses getting online, the channels to market your business … Continue reading Grow Your Email List Through Facebook in 2019
Some advertisers are gaining valuable insights from the tool since its release in November, but others aren’t as impressed. Amy Gesenhues on January 29, 2019 In November, Facebook moved its attribution tool out of beta, making it available to all advertisers. The tool brings marketers on the platform one step closer to capturing an overview … Continue reading Two months in, Facebook Attribution gets mixed reviews
Renata Ekine — January 21, 2019 — January 21, 2019 Being constantly on your Ads Manager app to check your campaign’s performance can be tiring and time-consuming, especially when you are running multiple campaigns for multiple clients. Facebook wants to make your life easier and this is why it has introduced automated rules. Automated rules … Continue reading How to Optimize and Scale Your Facebook Campaigns With Automated Rules
Syed Balkhi — December 23, 2018 Follow @SyedBalkhi — December 23, 2018 When you scroll through your Facebook feed, what’s the type of content you keep seeing? Video. What else is strategically placed between posts in your newsfeed? Advertisements. Facebook video marketing isn’t a new concept, but it’s one that’s on the rise for marketers. … Continue reading How to Create a Facebook Video Ad that Converts
Renata Ekine — December 15, 2018 — December 15, 2018 As an advertiser, there will be occasions in which you will deal with a disapproved ad, delivery problems, or even a banned ad account. When that happens, you’d want a way to contact Facebook. In this article, I show you the ways you can reach … Continue reading How to Contact Facebook Ads Support
Ana Gotter — December 10, 2018 Follow @ana_gotter — December 10, 2018 StockSnap / Pixabay Facebook comes out with new features left and right, and with so many new ways to engage our followers, it can be difficult to know which ones we should use and how. I’m going to go ahead and address this … Continue reading 5 Types of Facebook Live Videos You Need to Be Using
Renata Ekine — December 4, 2018 — December 4, 2018 Facebook has enabled advertisers to create product catalogues to promote their products. In this article, I will be going through the ways you can use one. What is a product catalogue? A Product Catalogue is a container that holds a file (or multiple files) with … Continue reading 3 Ways to Use a Facebook Product Catalogue
Search: How Bing, Facebook Will Predict Consumer Purchases by Laurie Sullivan , Staff Writer @lauriesullivan, November 30, 2018 Google, Microsoft, Facebook and a slew of other companies continue to build algorithms that predict when, where and how consumers will make online purchases. The most recent technology comes from Intent Lab, a research unit of Performics and … Continue reading Search: How Bing, Facebook Will Predict Consumer Purchases
