Tag Archives: Expand

3 Simple Ways Brick and Mortar Storefronts Can Expand Their Online Footprint

Deborah Sweeney — April 24, 2020 Studies have shown that 90% of American businesses are family-owned or controlled. Mom-and-pop shops are vital to their communities and the economy. Amid COVID-19, small businesses are hard at work adapting and pivoting their services and offerings for customers. One key area brick and mortar storefronts have been focused … Continue reading 3 Simple Ways Brick and Mortar Storefronts Can Expand Their Online Footprint

How to Expand Your Digital Presence During Social Distancing

Kelly Groover — April 9, 2020 Social distancing guidelines have become everyone’s new norm. For some businesses, the toll of not being able to engage with their contacts physically is obvious. For others, it’s more muted. As the COVID-19 pandemic continues to unfold, we may be living in a wholly digital world soon. Fortunately, in … Continue reading How to Expand Your Digital Presence During Social Distancing

Criteo Continues To Expand Beyond Retargeting To Generate Traffic, Increase Engagement

Criteo Continues To Expand Beyond Retargeting To Generate Traffic, Increase Engagement by Laurie Sullivan  @lauriesullivan, March 18, 2020 Marketers struggling to stay connected with consumers by generating traffic and increasing engagement with first-party data during the U.S. outbreak of COVID-19 are looking for a perfect way to identify what Cédric Vandervynckt, Criteo GM and EVP, calls high-intent … Continue reading Criteo Continues To Expand Beyond Retargeting To Generate Traffic, Increase Engagement

5 Business Development Trends to Expand Your Business

Dan Dowling — February 18, 2019 — February 18, 2019 Which of the following is on your business development to-do list for 2019? Close more new customers Decrease customer churn Increase referrals All of the above If you didn’t answer D, you’re either wildly successful (in which case, congratulations!) or you’re in trouble. But regardless … Continue reading 5 Business Development Trends to Expand Your Business

How to Expand Your Reach Without Spending a Fortune

Nishadha Silva — September 28, 2018 Follow @rumblinglankan — September 28, 2018 There are many people out there ready to take your money with the promise of furnishing you with lots of shiny new customers. Bricks and mortar advertising, Google Adwords or another Pay Per Click program, SEO’s (Search Engine Optimizers) and marketing “guru’s” and … Continue reading How to Expand Your Reach Without Spending a Fortune

Twitter looking to expand its programmatic offerings with Timeline Ad network pilot program

Twitter has not made an announcement about the ad network but is currently recruiting publishers for the program. Amy Gesenhues on May 24, 2018   Twitter has started recruiting publishers to take part in a pilot programmatic ad network that will place ads in Twitter Timelines embedded in publishers’ sites. According to the “Introducing the … Continue reading Twitter looking to expand its programmatic offerings with Timeline Ad network pilot program