Jaseem Thayal Shareef — November 17, 2017 — November 17, 2017 Even if you didn’t know what it was called at the time, you’ve almost certainly seen an explainer video before. What are explainer videos? You know them. You do. Explainer videos are short online marketing videos, usually between 30 seconds to two minutes long, … Continue reading How Explainer Videos Speed Up Conversions + 13 Examples of Ecommerce Brands Putting Them to Use
Josh Slone — November 7, 2017 — November 7, 2017 Writing cold emails is hard enough. But what if all your effort is wasted because people aren’t even opening your emails? Many people think of the subject line for cold email as an afterthought. Noooooooo! Nobody will click through to your website if they aren’t … Continue reading Subject Line for Cold Email – The Art, Science, and Successful Examples
Nicole Blanckenberg — November 3, 2017 Follow @https://twitter.com/StoreYaCom — November 3, 2017 We all know it is good business etiquette and common politeness to say thank-you to customers after a purchase; but thank-you pages are for more than that. So why are thank-you pages more than just good manners? If used correctly, they can help … Continue reading 6 Great Examples For eCommerce Thank You Pages
Emily Ferrall — October 5, 2017 — October 5, 2017 geralt / Pixabay In the age of social media dominance, many companies are utilizing a tactic known as purpose-driven marketing to go beyond just selling their product and help promote issues that benefit their industries as a whole. Purpose-driven marketing, to put it simply, is … Continue reading Examples of Purpose-Driven Marketing and Social Media Activism Done Right
Carlo Pacis — September 29, 2017 — September 29, 2017 Reliably driving sales from social platforms like Instagram is one of the biggest challenges that digital marketers face. And it makes sense. It’s tough to drive fleeting, generally low-intent Instagram followers all the way through your marketing or sales funnel to generate revenue. That being … Continue reading 15 Awesome Examples Of Instagram Posts That Drive Sales
Lydia Cockerham — September 20, 2017 — September 20, 2017 geralt / Pixabay We’ve all sat through an abysmal training video. When you’re trying to learn something new the last thing you want is a dull, confusing and downright insulting piece of training content that just makes you want to turn off. Luckily it doesn’t … Continue reading 6 Impressive Examples of Training Videos that Drive Real Change
Carl Sednaoui — September 3, 2017 — September 3, 2017 The welcome email is the most important email brands can send to new subscribers. Yes, even more important than all the broadcast, targeted and triggered messages combined. The welcome email is your best shot at converting new subscribers into customers — and longtime readers. A … Continue reading 11 Welcome Email Template Examples That Grow Sales From Day 1
Michael Heller — August 30, 2017 — August 30, 2017 PatternPictures / Pixabay It’s easy enough to read article after article of performance review tips, tricks and advice, but the truth is every company and situation requires a different approach. Even if a new technique for better performance management is needed, the same tactic doesn’t … Continue reading 6 Effective Performance Review Examples from the Best Companies
How can you take more control of the SERPs for your brand name, beyond using your own site? Columnist Brian Patterson shares ideas for maximizing positive portrayals of your company on page one. Brian Patterson on August 29, 2017 at 2:54 pm This article was co-authored with my colleague at Go Fish Digital, Samantha Hughes. … Continue reading 6 web properties you can use to protect your branded search results (with real examples)
Alex Birkett — July 10, 2017 — July 10, 2017 The call to action is a core component of marketing, sales, and any persuasion-based effort today. There’s been a lot of content written about how to tweak CTA copy, color, size, and other elements, but sometimes, it’s easiest to learn through examples. In this way, … Continue reading 25+ Call To Action Examples: The Good, The Bad, and the Ugly
