Jacob Havenridge — June 2, 2017 — June 2, 2017 Your campaigns are built, the keyword targets are all in lock-step with the messaging, and the click-through rate is through the roof. However, there’s a problem: Your conversion rate is slipping. At this point, some marketers might be pulling their hair out trying to figure … Continue reading The PPC Landing Page Checklist Every Marketer Should Use
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6 Reasons to Interview for a Job Every Year Even if You Are Happy With Your Current One
Victoria Heckstall — June 1, 2017 Follow @wahmjourney91— June 1, 2017 It may seem crazy to interview for another job when you love the job you’re already in. This isn’t about giving up a dream job it’s about keeping your career moving forward. It’s easy to get comfortable when you like the job you’re in, … Continue reading 6 Reasons to Interview for a Job Every Year Even if You Are Happy With Your Current One
Facility Management Tools Every Company Needs to Consider
Alan Rita — June 1, 2017 — June 1, 2017 As a discipline geared towards efficient delivery of support services for businesses, facility management has become an indispensable asset for any company on the rise. Its interdisciplinary approach covers topics ranging from provision of space for clients and working crew, services management, building safety, building … Continue reading Facility Management Tools Every Company Needs to Consider
Why Every Ecommerce Business Needs a Dedicated Customer Experience Team
William Harris — May 26, 2017 Follow @wmharris101— May 26, 2017 In an effort to boost sales and effectively differentiate from competitors, more ecommerce entrepreneurs and hiring managers are working hard to build dedicated customer experience teams at their companies. Why? Because competition in the ecommerce space is fierce, and simply having the best products … Continue reading Why Every Ecommerce Business Needs a Dedicated Customer Experience Team
5 Snapchat Tools Every Brand Should Use
Deep Patel — May 25, 2017 Follow @realdeeppatel— May 25, 2017 You’ve probably heard it before: marketing today is not what it used to be. Technology has democratized marketing, eradicated many barriers to entry, and enabled anyone with internet access to spread their message across the globe. Marketers have access to an incredible amount of … Continue reading 5 Snapchat Tools Every Brand Should Use
Top 10 Facebook Groups Every Entrepreneur Should Join For Inspiration
Murray Newlands — May 19, 2017 Follow @murraynewlands— May 19, 2017 You may think that the only productive way you can spend time on Facebook is promoting yourself or your business, However, nowadays, that is very far from the truth. Facebook groups are an awesome way to meet a variety of professionals who are looking … Continue reading Top 10 Facebook Groups Every Entrepreneur Should Join For Inspiration
Why Every Marketer Should Implement a Digital Experience Monitoring Strategy
Kevin Goldberg — May 15, 2017 Follow @Kevin_Goldberg— May 15, 2017 As marketers, and especially digital marketers, we understand conversion rates and landing page optimization to increase our company’s bottom line and user count. However, are we accurately analyzing our digital experience monitoring (DEM) strategy? If you’re unfamiliar with the term or concept of digital … Continue reading Why Every Marketer Should Implement a Digital Experience Monitoring Strategy
Video Marketing 101: Every Platform Is Going Video
Steven Tulman — May 5, 2017 Follow @StevenTulman— May 5, 2017 Video Marketing Video content is seeing massive gains in popularity. If correctly implemented, video content has been shown to be far more effective than written content in many scenarios. For consumers: Youtube has over 1 billion monthly users, which translates to ⅓ of the … Continue reading Video Marketing 101: Every Platform Is Going Video
5 Biggest Problems Every Small Business Faces
Sawaram Suthar — April 30, 2017 Follow @sawarams— April 30, 2017 Starting a business is not such a big deal. But managing the process for a long time is the primary challenge for every small business or startup. Small and medium-sized enterprises control over 95% of the business market and regulate 60-70% of employment. But … Continue reading 5 Biggest Problems Every Small Business Faces
Why Every B2C Company Should Advertise on Podcasts [Infographic]
Kevin Goldberg — April 24, 2017 Follow @Kevin_Goldberg— April 24, 2017 What’s interesting about the podcast/advertiser relation, at least in my opinion, is it’s relatively harmonious compared with other content/ad partnerships. When the possibility of skipping through commercials on TV was possible people rejoiced in the streets; People hate magazines for their ads; Billboards are … Continue reading Why Every B2C Company Should Advertise on Podcasts [Infographic]