By Ian DrummondApril 15, 2015 With the rise of “owned” channels such as social media accounts and corporate websites, more and more brands are looking to distribute content directly to consumers as a major component of their marketing strategies. The thinking is that where publishers owned the audience in the era of mass media, digital … Continue reading 5 reasons media partners are as important as ever in the era of content marketing
Maren HoganApril 9, 2015 Interviewing. It can strike fear into the heart of even seasoned executives. It definitely can be anxiety inducing for candidates. And recruiters? Yes, even those folks who make their living figuring out where people “fit” can find themselves nervous, bored or just frustrated. Frankly, I’ve been all three of these people. … Continue reading The Best Interview Ever: 7 Tips
James ClearApril 7, 2015 Ernest Hemingway woke each morning and began writing straight away. He described his daily routine by saying, “When I am working on a book or a story I write every morning as soon after first light as possible. There is no one to disturb you and it is cool or cold … Continue reading The Only Productivity Tip You’ll Ever Need
Business.comMarch 16, 2015 Ever amaze yourself with just how much you can accomplish when the clock is ticking and the adrenaline is pumping? The only productivity technique any of us will ever really need is one that simply summons up that level of output and sets neurons on fire when it counts. All of this … Continue reading Tomato, Tomahto: The Only Productivity Technique You’ll Ever Need
Colleen McKennaMarch 12, 2015 LinkedIn’s recent Profile updates increase visibility for people and companies. People, by nature, are visual and LinkedIn, like other platforms, is becoming increasingly visual. You have the opportunity to connect more dots and further your branding if you take advantage of these LinkedIn changes. You are more transparent than ever. Use … Continue reading Attention! You’re More Transparent Than Ever
Sue ReynoldsFebruary 22, 2015 If only Bradley’s arm was longer. Best photo ever. #oscars pic.twitter.com/C9U5NOtGap — Ellen DeGeneres (@TheEllenShow) March 3, 2014 Before the award ceremony, I challenge myself each year to see EVERY single film that’s been nominated for an Oscar for best picture. It’s typically a race against the clock (or the weekends) … Continue reading Social Media: The Best Oscar Party Ever
Kimberly Brandt December 12, 2014 As we turn the page on the many marketing evolutions that came to light during 2014, it’s only natural to look toward 2015 with renewed optimism. January is renowned for fresh starts and new beginnings, and I know many marketers who are eager to dig into upcoming first quarter … Continue reading Six Digital Marketing Pros Suggest Ways You Can Make 2015 Your Most Successful Year Ever
By Johanna McDowell December 12, 2014 There are two defined parts in every ad agency’s strategy in the digital and social media arena. One is the technical side, and just about everyone has this part sorted. The other part, the one that stands out, is content and here lies the challenge – are agencies … Continue reading Now, more than ever, content is king in the digital space
Carly Murphy December 5, 2014 “Content is king.” – Bill Gates We agree with Bill Gates. Writing generating content through a business blog is one of the best things you can do for your company. By writing about educational and informative content, not only does it establish your company and its employees as the … Continue reading The Best Business Blog Coaching Advice We’ve Ever Heard
Readers share stories of weird, scary, and embarrassing office conversations. By Rose Pastore This week at Fast Company, we’ve been talking about challenging conversations, from “Your performance sucks” to “Hey boss, I’m pregnant.” We learned the common mistakes managers make when delivering bad news, and what to do when a coworker has a … Continue reading The Most Difficult Conversations You Have Ever Had At Work
