Tag Archives: event

Seeking Solutions To Media Measurement Complexity At ANA Event

Media Measurement

Seeking Solutions To Media Measurement Complexity At ANA Event by Dave Morgan , Featured Contributor, February 16, 2023 I’m writing today from the Association of National Advertisers 2023 Media Conference in Orlando, Florida. Yes, Orlando ad conferences are back! A topic at the top of the agenda is the fast-growing and mind-numbing complexity that has … Continue reading Seeking Solutions To Media Measurement Complexity At ANA Event →

Pinterest TV’s First Shop The Holidays Event Launches

Pinterest Tools

Pinterest TV’s First Shop The Holidays Event Launches by Laurie Sullivan  @lauriesullivan, November 14, 2022 It won’t be long before we deck the halls in holiday decorations. Pinterest TV on Monday launched its first Shop the Holidays event, made possible with shoppable content from brands such as JENNY BIRD, Wayfair, NUDESTIX, and others. This week, … Continue reading Pinterest TV’s First Shop The Holidays Event Launches →

Tesla’s AI Day 2022

Tesla

Tesla is working on an AI-powered humanoid robot The Tesla Bot will be designed to perform dangerous and boring tasks for humans. M. Moon @mariella_moon   Tesla Tesla is building a humanoid robot simply called the Tesla Bot, Elon Musk has revealed at the automaker’s (and, perhaps, soon-to-be-robotmaker’s) AI Day event. It’s intended to be … Continue reading Tesla’s AI Day 2022 →

Amazon is holding its annual hardware event on September 28th

Amazon Events

Here’s everything Amazon announced at its September hardware eventSay hello to Astro and the rest of the company’s new hardware lineup. I. Bonifacic @igorbonifacic   Astro Echo Show 15 Halo Ring and Blink Glow All the rest Amazon held its annual fall hardware event on Tuesday. It’s too bad the company didn’t stream the proceedings … Continue reading Amazon is holding its annual hardware event on September 28th →

Why event technology is critical to marketing success

Event Marketing

In a world of remote-first experiences, marketers would be wise to integrate event technology into their stacks. Corey Patterson on May 23, 2022 “The world has changed,” said Vanessa Lovatt, chief evangelist at Glisser, in her presentation at The MarTech Conference (scroll down to watch the video of their session). “Eighty-three percent of employers are saying … Continue reading Why event technology is critical to marketing success →

Zoom and Intrado launch new features to improve event experience and management

Event Management

Goal is to bring the best parts of virtual events to in-person and vice versa. Constantine von Hoffman on April 13, 2022 Video-conferencing platform Zoom and telecomms company Intrado have each announced new features to improve event hosting. Zoom Events license holders can now increase branding during virtual events and create a virtual backstage area. … Continue reading Zoom and Intrado launch new features to improve event experience and management →

Event Promotion Platform Evvnt Rolls Out Networkwide Upgrade

Event Marketing

Event Promotion Platform Evvnt Rolls Out Networkwide Upgrade by Tony Silber , March 25, 2022 Evvnt Inc., the live-event promotion platform, announced that it’s rolling out the newest version of its event-discovery service across its network of customers and users. The New York-based company powers event promotion for media brands such as USA Today, Adams … Continue reading Event Promotion Platform Evvnt Rolls Out Networkwide Upgrade →

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