Tag Archives: event

Amazon is holding its annual hardware event on September 28th

Here’s everything Amazon announced at its September hardware eventSay hello to Astro and the rest of the company’s new hardware lineup. I. Bonifacic @igorbonifacic   Astro Echo Show 15 Halo Ring and Blink Glow All the rest Amazon held its annual fall hardware event on Tuesday. It’s too bad the company didn’t stream the proceedings … Continue reading Amazon is holding its annual hardware event on September 28th

Why event technology is critical to marketing success

In a world of remote-first experiences, marketers would be wise to integrate event technology into their stacks. Corey Patterson on May 23, 2022 “The world has changed,” said Vanessa Lovatt, chief evangelist at Glisser, in her presentation at The MarTech Conference (scroll down to watch the video of their session). “Eighty-three percent of employers are saying … Continue reading Why event technology is critical to marketing success

Zoom and Intrado launch new features to improve event experience and management

Goal is to bring the best parts of virtual events to in-person and vice versa. Constantine von Hoffman on April 13, 2022 Video-conferencing platform Zoom and telecomms company Intrado have each announced new features to improve event hosting. Zoom Events license holders can now increase branding during virtual events and create a virtual backstage area. … Continue reading Zoom and Intrado launch new features to improve event experience and management

Event Promotion Platform Evvnt Rolls Out Networkwide Upgrade

Event Promotion Platform Evvnt Rolls Out Networkwide Upgrade by Tony Silber , March 25, 2022 Evvnt Inc., the live-event promotion platform, announced that it’s rolling out the newest version of its event-discovery service across its network of customers and users. The New York-based company powers event promotion for media brands such as USA Today, Adams … Continue reading Event Promotion Platform Evvnt Rolls Out Networkwide Upgrade

How to Boost the ROI of Your Next Virtual or Hybrid Event

Christa Tuttle September 17, 2021 Event marketing is an incredibly useful way to generate buzz and brand awareness. However, during COVID-19 almost all in-person events were shut down and virtual events took center stage. Today, virtual and hybrid events remain effective marketing tools—and can even provide a greater ROI than in-person events do. Learning how … Continue reading How to Boost the ROI of Your Next Virtual or Hybrid Event