From campaigns to continuous systems, marketing’s future runs on modular design, agile thinking, and AI orchestration. EDB Postgres AI on November 20, 2025 For much of its history, marketing thrived on creativity, intuition and an almost magical ability to connect with audiences. Campaigns were conceived in brainstorming sessions, executed over weeks or months and … Continue reading The future of marketing looks a lot like engineering and AI roles. Here are 5 reasons why. by EDB Postgres AI
Salesforce said its platform wasn’t compromised, but that’s little consolation to the companies and consumers potentially impacted. Mike Pastore on October 6, 2025 Hackers claiming to have accessed and stolen nearly 1 billion Salesforce records set up a site on the dark web late last week, demanding a ransom from 39 companies and Salesforce … Continue reading Salesforce says social engineering to blame for breaches leading to ransom demands
Prompt engineering isn’t a strategy. To unlock real impact from AI, go-to-market teams must stop scaling improvisation and start engineering context. Mark Ogne on August 5, 2025 For a while, prompt engineering felt like strategy. Craft the perfect input, unlock perfect output. Add a few tokens here, adjust tone there and suddenly your chatbot … Continue reading Prompt engineering is dead. Long live context engineering!
Engineer a brand that’s machine-readable, contextually rich, and discoverable in every search modality. Semrush Enterprise on July 25, 2025 AI is now your silent brand manager. Marketing leaders face a new imperative: engineer a brand identity that machines can read, context they can understand, and presence they can discover across every customer journey. Your … Continue reading Your brand, everywhere: Engineering discoverability in a multimodal world by Semrush Enterprise
Cherlynn Low @cherlynnlow For years, Apple has been the lone holdout in a sea of all-screen phones with punch-hole cutouts that house selfie cameras. The black rectangle that sat at the top of its flagships since the iPhone X has drawn some criticism, but mostly ambivalence. Apple has kept it around, in large part because … Continue reading Apple’s ‘unprecedented’ engineering snafu reportedly spoiled plans for more powerful iPhone 14 Pro chip
Judy Caroll December 29, 2020 Much has been said about Industry 4.0, and how it has revolutionized the manufacturing world by providing manufacturers with opportunities to utilize advanced tools and technologies throughout the product lifecycle. There’s no doubt that Industry 4.0 has enabled manufacturers to increase operational visibility, reduce costs, expedite production times, and deliver … Continue reading Trends That Will Drive Growth for Engineering and Manufacturing Companies in 2021
Deven Samant — April 30, 2020 The COVID-19 pandemic has highlighted stark weaknesses inherent in systems we take for granted most of the time. An approach that is rapidly gaining ground in digital engineering circles is chaos engineering, a way of building resilience and protect against unforeseen interruptions in service. When it comes to the … Continue reading Using Chaos Engineering to Root Out Failures Before they Become Outages
Manish Mistry — March 5, 2020 Driven by the convergence of tech giants, digital natives, and professional services corporations, digital engineering services companies have an essential role to play in helping businesses attain their digital goals. The digital engineering market is moving fast, as you would expect from a sector currently experiencing 18 percent CAGR. … Continue reading Choosing the Right Digital Engineering Services Partner
Nicole Blanckenberg — March 12, 2019 Follow @https://twitter.com/NicoleBlancken — March 12, 2019 Building a successful online business is about more than just finding a trending product. It’s about finding the perfect eCommerce product. Products that target the right audience, and are in line with your branding and your potential shoppers. One of the best ways … Continue reading Finding the Perfect eCommerce Product Using Reverse Engineering
by Danny Wong Follow @dannywong1190October 10, 2016 Many engineering firms focus most of their attention on operations, which is understandable considering the complex nature of the work. However, like any type of company, they must rely on a productive and effective sales operation in order to reliably communicate the value of their services to high-quality … Continue reading 6 Ways Engineering Firms Can Attract New Clients and Grow Existing Accounts
