Margaret JacobyApril 2, 2015 In a recent article, we talked about job-related frustrations experienced by employees. Those frustrations included “not sharing about salary and benefits”, and “not having a culturally diverse and gender diverse leadership teams.” This week we are addressing the consequences of those mistakes and others—employee turnover. What exactly is “turnover?” Well, in … Continue reading 5 Steps to Avoid the High Cost of Employee Turnover
Sue CockburnMarch 31, 2015 Mistakes happen! Business owners make them and employees make them. And just as important as fixing the mistake is how we handle the situation. How we handle mistakes made by a staff member or a team of people can build trust or tear it down. (Of course, this is just as true for … Continue reading Employee Engagement: When Things Go Wrong
Emma VasMarch 30, 2015 A strong base of passionate ambassadors is crucial to the success of any B2B business, especially as it relates to influencing prospects and maintaining brand visibility. To build such a base of future employees, candidates or new clients, a business must implement a referral program. In this Part 1 of a … Continue reading The Basic Science of Referral Programs: The Internal Employee Referral Perspective
Sarah GoodallMarch 30, 2015 I read a lot about employee advocacy and social business and keep articles bookmarked in a number of places including my Flipboard Magazine, Pinterest Board, and Delicious Bookmarks – yes, I still use Delicious occasionally! As a result, I’ve come across a lot of research from various sources covering everything from … Continue reading My Favorite Employee Advocacy Statistics
Business.comMarch 24, 2015 In the past, employee engagement wasn’t a priority for driving the bottom line. In the 1980s, for example, companies focused on product quality and management processes. In the 1990s, there was a shift to Six Sigma programs and web-based processes like Knowledge Management. However, what many companies now realize is that the … Continue reading The Numbers Don’t Lie: Quantifying Employee Engagement
Ty KiiselMarch 23, 2015 Hiring a first employee is a significant step for any entrepreneur. Having been the first employee myself, and having hired a first employee as a small business owner, I’ve seen this play out from both sides of the equation. It’s a big decision and certainly not one to be taken lightly. … Continue reading 4 Steps to Determine if Your Online Store is Ready for Its First Employee
Erin P. FriarMarch 20, 2015 Sales executive Marie Warner said in an article: “A major complaint of both novice and senior reps…is that their territories are repeatedly changed once they have invested time in fostering important customer relationships.” The continuous fight against employee disengagement is proving a success, as a Gallup study published the engagement … Continue reading Boosting Employee Engagement With Effective Territory Management
Ulrik Bo LarsenMarch 4, 2015 Employee advocacy can be a polarizing concept. In principle, employees acting as brand ambassadors through their personal social channels sounds like a great idea. But naturally there are alarm bells. Should companies really trust employees with their brand on the world’s most rapidly growing communication medium? After all, trust is … Continue reading Employee Advocacy: It Doesn’t Need to Be a Leap of Faith
Anneke SteenkampMarch 1, 2015 Perfection doesn’t exist—but some people just happen to possess the characteristics that make them more suited for playing the role of customer support agents, while others just don’t. So what is it that makes these “perfect”individuals different? What are the traits that make them the ideal candidates when dealing with other … Continue reading 5 Traits Of The Perfect Customer Service Employee
Sarah GoodallFebruary 21, 2015 This is a topic I’m hugely passionate about. I’m a marketer at heart so my natural instinct is to understand how investments impact the business in terms of either generating revenue or improving brand awareness. Typically, the responsibility for employee advocacy sits within the Internal Communication domain – one that serves … Continue reading The True ROI Of Employee Advocacy
