Susan Gilbert — March 28, 2018 Follow @SusanGilbert — March 28, 2018 How Visual Content Can Improve Readership of Your Emails Is your business not receiving enough leads and conversions from your email marketing campaigns? Visual content can work extremely well whether you include a photo or video that tells a story, illustrates important points, … Continue reading How Visual Content Can Improve Your Email Marketing
Josh Slone — March 29, 2018 — March 29, 2018 We always talk about needing to send follow-ups in your cold outreach. Sending 4-6 messages in a sequence maximizes your email response. We spend a lot of time writing about sales emails that get responses. That said, we’ve not covered how to react when someone … Continue reading How to Handle an Email Response (Hint: Don’t Panic)
SendGrid Offers Self-Service Email Delivery Tracker by Ray Schultz , March 29, 2018 SendGrid, provider of a digital communication platform, has enhanced its API so that clients can track their email delivery and engagement data going back 30 days and deal with potential issues. The DIY service offers a granular historical view, based on … Continue reading SendGrid Offers Self-Service Email Delivery Tracker
Choncé Maddox — March 29, 2018 — March 29, 2018 rawpixel / Pixabay Establishing an email list is a great way to grow your business from a marketing perspective. Your email list serves as your own built-in list of fans and potential soon-to-be customers. Some marketers have trouble not only building their list but keeping … Continue reading 3 Things to Include in Your Welcome Email for New Subscribers
Hana LaRock — March 31, 2018 — March 31, 2018 Finding the best strategies that companies should embrace in order to increase their sales seems to be a neverending conversation. Within any company, there is no wrong or right when it comes to an idea. Any idea in an opportunity to increase sales. And, sometimes, … Continue reading 5 Ways to Upgrade Your Email Signature to Increase Sales
Jim Anthony — March 30, 2018 Follow @JimSoMark — March 30, 2018 I’ve expressed in a past article that one out of five emails never makes it to the inbox. So the question is, what do we do about this? There are many things you can do so I’ve decided to focus this article on … Continue reading Improve Your Email Marketing Deliverability
Mike Parry — March 30, 2018 — March 30, 2018 Have I got your attention? I’m going to say something else controversial, GDPR is not about email marketing! GDPR doesn’t cover email and the ICO doesn’t care how many times you email your data, once in the morning and once in the afternoon, once a … Continue reading GDPR – The Email Marketing Red Herring
Amreen Bhujwala — March 28, 2018 — March 28, 2018 A lot goes into crafting the perfect subject line. The subject line of your email is one of the first impressions someone gets from your brand, especially when you’re sending them an email for the first time. After the ‘From’ name the subject line is … Continue reading 6 Ways to Use Personalization In Email Subject Lines for Better Open Rates
Victor Iryniuk — March 26, 2018 Follow @iryniuk — March 26, 2018 There’s been a lot of talks lately that email marketing is either dead or dying. It seems that we no longer trust emails. And, frankly speaking, browsing through your inbox has become quite a tedious task. Now you have to dig useful and … Continue reading 10 Amazing Email Marketing Tips to Try Right Now
Kevin George — March 25, 2018 Follow @imkevin_monk — March 25, 2018 Emails are the way of life. An average email user receives an average of 73 emails every day. And most importantly, there are efforts of multiple people behind each email such as: An email marketer, strategically using clever subject line and optimum send … Continue reading 20 Pro Tips for Every Email Designer to Follow
