Kevin George — April 20, 2018 Follow @imkevin_monk — April 20, 2018 Mother’s Day is around the corner and it is time to make your mom and maternal figures feel special. While the classic gift cards and a bunch of flowers or a nice breakfast in bed are always there for a backup plan, people … Continue reading Mother’s Day Email Template Inspirations and Tips to Woo Your Subscribers
Kevin George — April 20, 2018 Follow @imkevin_monk — April 20, 2018 The new European regulation on the processing and handling of personal data, known as the General Data Protection Regulation (or GDPR), enters into effect on May 25, 2018. That means marketers have just a few short weeks left to prepare for all of … Continue reading How to Grow Your Email List in Compliance with the GDPR [Infographic]
James Glover — April 20, 2018 Follow @coherentpath— April 20, 2018 Wayfair is getting it right when it comes to email marketing. In addition to sending different emails to consumers who have bought from them in the past versus non-purchasers who signed up for their list, the home furnishings brand’s emails contain product categories in … Continue reading Wayfair is Getting Email Marketing Right – But How Do Other Top Retailers Stack Up?
Karen Repoli — April 20, 2018 Follow @karenrepoli — April 20, 2018 Despite the rumors, email marketing is definitely not dead. In fact, among savvy marketers, it is actually rated one of the most effective marketing strategies. Take a look at this chart from Smart Insights and Get Response. Credit: Smart Insights and Get Response … Continue reading 11 Quick Email Marketing Tips that Will Increase Your Response Rates
Miles DePaul — April 19, 2018 — April 19, 2018 Mother’s Day is coming, and on top of Sunday brunches and maybe a couple mimosa’s, you can also expect an increase in soft pinks and flower GIFs in your inbox. By the way, this year it’s May 13th – here’s a Google Calendar link so … Continue reading The Best Mother’s Day Email Campaigns
Andrew Schulkind — April 19, 2018 — April 19, 2018 Pixabay Building a large email list isn’t enough – for successful email marketing, you have to keep the subscribers you win engaged. Here are a few things to keep in mind as you continually delight your audience. Don’t bury the lead Excite your audience from … Continue reading Keeping Your Email Subscribers Engaged
Steve Hamm — April 16, 2018 Follow @maasprosrdu— April 16, 2018 Whether it was from the perspective of a subscriber or a marketer, you’ve likely discovered by now that campaigns that “blast” customers with messages are ineffective. Total volume of emails doesn’t mean anything if the content is generic and your list is unsegmented. Here’s … Continue reading The 6 Ingredients to an Engaging Email Campaign
Bogdanka Georgieva — April 16, 2018 — April 16, 2018 Ding ding, you received an SMS. How long did it take you to open it? If you’re like 90% of the world, you probably read the message within three minutes of receiving it. If you’re like 98% of the world, you’ll definitely read it before … Continue reading 3 Ways Transactional SMS Will Take Your Email Even Further
Justin McGill — April 16, 2018 — April 16, 2018 Using a cold email template that’s outdated and overused won’t help you. Predictable Revenue was a book written 6 years ago, about stuff they were actually doing 10 years ago. It doesn’t work anymore. Are you still using these stale tactics? We’ve rounded up the … Continue reading Cold Email Template Issues: Are You Still Using These Stale Tactics?
Larisa Bedgood — April 16, 2018 Follow @www.twitter.com/V12Data — April 16, 2018 85% of Marketers Agree that Email Marketing Performance is on the Rise. How Do Your Campaign Strategies Stack Up? Email marketing is as strong as ever, with 85% of executives agreeing that email marketing performance is increasing. This is according to a Nov … Continue reading 85% of Marketers Agree that Email Marketing Performance is on the Rise. How Do Your Campaign Strategies Stack Up?
