Tag Archives: eCommerce

How the Metaverse Will Change E-Commerce Forever

How the Metaverse Will Change E-Commerce Forever Rohail Abrahani / 06 Jun 2022   The Metaverse is a cryptocurrency and blockchain platform that is designed to facilitate digital asset transactions and activities. Unlike other platforms, the Metaverse system provides an identity protocol that allows users to register their own aliases and manage their digital identities. … Continue reading How the Metaverse Will Change E-Commerce Forever

U.S. Ecommerce Search Ad Spend Forecast To Reach $55.72B By 2026: eMarketer

U.S. Ecommerce Search Ad Spend Forecast To Reach $55.72B By 2026: eMarketer by Laurie Sullivan , Staff Writer @lauriesullivan, June 1, 2022 Insider Intelligence from eMarketer estimates that by 2026, the U.S. ecommerce search ad spending will reach $55.72 billion — up from $27.10 billion this year. Display will reach $17.31 billion, up from $8.86 billion … Continue reading U.S. Ecommerce Search Ad Spend Forecast To Reach $55.72B By 2026: eMarketer

Evolution of Ecommerce – A Glimpse of Its Past, Present, and Future

Evolution of Ecommerce – A Glimpse of Its Past, Present, and Future Noor Moore / 30 Apr 2022   With the developments in the internet, eCommerce and the way we sell goods and services online are changing at all times. Merchants and retailers are investing in eCommerce website development to boost their sales with no … Continue reading Evolution of Ecommerce – A Glimpse of Its Past, Present, and Future

Search Offsets ‘Low Stock’ And ‘Out Of Stock’ Ecommerce Messages, Study Shows

Search Offsets ‘Low Stock’ And ‘Out Of Stock’ Ecommerce Messages, Study Shows by Laurie Sullivan , Staff Writer @lauriesullivan, May 10, 2022 Some 57% of shoppers said they find specific apparel items online out of stock frequently, or every time they shop.  About 86% of online shoppers prefer to have apparel purchases delivered to their home … Continue reading Search Offsets ‘Low Stock’ And ‘Out Of Stock’ Ecommerce Messages, Study Shows

The Best Ecommerce KPIs

Monday, May 2, 2022 My Favorite Ecommerce KPIs May 2, 2022 • Christopher Dobroth I’ve worked in ecommerce since 2006, managing small and large B2C and B2B companies in various industries. I’ve relied on key performance indicators in my journey to keep those businesses on track. What follows are the KPIs I use in my … Continue reading The Best Ecommerce KPIs

Improving website search was key to boosting Paul&Shark’s e-commerce revenue

Algolia’s visual merchandising helped Paul&Shark improve search relevance and speed, leading to increased conversion rates. Jacqueline Dooley on April 25, 2022 Paul&Shark’s website went live in 2019, but the Italian luxury clothing brand has been around for half a century. “The brand has a long history,” said Giusseppe Miriello, Paul&Shark’s Global Digital Director. Miriello’s role … Continue reading Improving website search was key to boosting Paul&Shark’s e-commerce revenue

Site Search Fixes To Reduce Massive Ecommerce Returns

Site Search Fixes To Reduce Massive Ecommerce Returns by Laurie Sullivan  @lauriesullivan, April 15, 2022 Common search problems fueling the rapid growth of returns for retailers — specifically Amazon — are becoming a major issue for ecommerce brands. Amazon customers returned $761 billion of merchandise in 2021. For every $1 billion in sales, the average retailer … Continue reading Site Search Fixes To Reduce Massive Ecommerce Returns

Twitter tests e-commerce waters with new feature for in-app purchases

Experimental Twitter Shops lets brands display up to 50 items which users can buy Danny Goodwin on March 14, 2022 A new Twitter feature would put the company in competition with social e-commerce giants like TikTok and Instagram. Called Twitter Shops, the experimental feature lets brands who create a shop can curate up to 50 … Continue reading Twitter tests e-commerce waters with new feature for in-app purchases

5 Key Trends Shaping Ecommerce Marketing This Year

5 Key Trends Shaping Ecommerce Marketing This Year by Darwin Liu , March 4, 2022 Ecommerce marketers are bracing themselves for another year of turbulence in the marketplace. Here are five key trends that will determine what successful ecommerce marketing will look like in 2022. Change in shopping patterns. Consumers’ buying behavior has changed with … Continue reading 5 Key Trends Shaping Ecommerce Marketing This Year