William Harris — January 4, 2020 Follow @wmharris101 In 2019, 1.92 billion people shopped online, and today, with the variety of marketplaces and free tools available, it’s easier than ever to start your own ecommerce business and get in on the online shopping action. But running a successful ecommerce business requires much more than just … Continue reading How to Start an Ecommerce Business
It’s time to go through your website and figure out if this is the experience we want customers to have, especially on a mobile device. Duane Brown on January 3, 2020 Contributor and SMX speaker, Duane Brown, explains in this video why 2020 is the year to get a handle on your mobile experience … Continue reading Make 2020 the year for e-commerce to get better with the mobile experience
Michael Ugino — December 26, 2019 40% of the world’s internet users have purchased products online, which amounts to more than 1 billion online buyers. And ecommerce sales in the United States alone accounted for more than 11% of all retails sales in the third quarter of 2019. The ecommerce business is booming and will … Continue reading The Top Ecommerce Trends You Need to Know About for 2020
Lisa Smith — December 23, 2019 As 2020 approaches, the stakes have never been higher for online retailers trying to compete with sellers flooding marketplaces from retailers like Amazon and Walmart—and, in some cases, the direct-to-consumer retailers themselves. But, thankfully, it is not a hopeless task: We compiled 12 of the best expert-approved ecommerce marketing … Continue reading 12 Goal-Crushing Ecommerce Marketing Strategies for 2020
Emily Genge — December 5, 2019 If you own or manage an e-commerce business, then you’re aware that a solid customer experience (CX) strategy is vital to success. But before you consider tackling CX, it’s important to understand what it is and what it can do for your business. What does customer experience mean? In … Continue reading 5 Ways to Enhance Customer Experience in E-commerce
Peter Daisyme — November 29, 2019 It wasn’t that long ago when mobile payments were considered a novelty. That’s quickly changed when you consider that by 2020 mobile payment transactions will exceed $ 314 billion. Even more promising, Vantiv has found that 46 percent of Millennials and 41 percent of Gen Xers already use mobile … Continue reading 11 Tips for Accepting Mobile Payments on your eCommerce Site
Mike Arsenault — November 25, 2019 Cart abandonment is a huge issue in ecommerce. So cart abandonment emails are often a top revenue generator. And discounts and offers within those emails are proven tactics for increasing conversions. All standard wisdom. But we wanted to see how ecommerce brands deployed their offers. Are “best practices” for … Continue reading Abandoned Cart Email Offers: What We Learned from 1,000 Ecommerce Brands
Nicole Blanckenberg — November 22, 2019 Follow @https://twitter.com/NicoleBlancken So, here’s the thing: your eCommerce attribution modeling strategy is probably costing you sales. Why? There is a significant chance that you are reading your Google Analytics and Tag Manager data wrong, which can result in incorrect assumptions and counter-strategies that ultimately hurt your eCommerce business in … Continue reading eCommerce Attribution Modeling Made Easy
Victoria Taylor — November 21, 2019 As Black Friday approaches, it’s expected to be bigger and better than 2018, which pulled in a record $ 6.22 billion in US online sales alone. But Black Friday isn’t just for the American market – Finder.com has seen a rise in sales in the UK, Europe and South … Continue reading 5 Ways to Optimize Your eCommerce Store for Black Friday
Kevin George — October 29, 2019 Follow @imkevin_monk Planning your holiday email campaign? Now, is the time to start! Most brands tend to wait for the season to begin before beginning their campaigns, and targeting the customers. However, that strategy fails to accomplish the goals you have so painstakingly drawn for the season. Moreover, you … Continue reading Holiday Email Marketing for Ecommerce Industry
