Tag Archives: don’t

Don’t Like Twitter’s Recommended Tweets? Too Bad, They’re Here To Stay

Twitter says the experiment yielded “user enjoyment,” so they made it permanent. By Peter Wade A few months ago, Twitter started experimenting with inserting recommended tweets into users’ timelines whether they follow the tweeter or not. Like it or not, Twitter announced this morning that the practice is now permanent. In a Friday-morning blog … Continue reading Don’t Like Twitter’s Recommended Tweets? Too Bad, They’re Here To Stay →

Building A Customer Centric Strategy. A “Show, Don’t Tell” Approach!

Marketing Guide

By Aurelie Chazal, Published October 9, 2014 What being customer centric really means? That’s actually a very good question. To answer it let me tell you a story, the story of the company with one of the most customer centric strategies in the world: Zappos From Shoes to Customers, the Zappos’ fairytale: Once upon a … Continue reading Building A Customer Centric Strategy. A “Show, Don’t Tell” Approach! →

6 Tips to Ensure Sales Opportunities Don’t Slip Through the Cracks

Email Marketing

By Ray Stoeckicht, Published October 8, 2014 If you’re not a salesperson by nature, you as the owner of your small business may be missing some great opportunities to sell. But with the right tools and processes in place, you can snag more sales with minimal effort. Here’s how. Tip 1: Own Your Analytics Even … Continue reading 6 Tips to Ensure Sales Opportunities Don’t Slip Through the Cracks →

Don’t be A Zombie: Humanizing Content for the Living

Content Marketing

By Mike Beauchamp, Published October 8, 2014 Conversation and context, the two C’s before content When you’re talking to someone, the context often serves as a bit of common ground to start the bonding; online the only thing you have in common for sure is that you are human and sharing a particular situation. If … Continue reading Don’t be A Zombie: Humanizing Content for the Living →

Beyond Open Rates: Reaching People Who Don’t Click

Email Marketing

Most people are not going to open every email you send. But they still interact with each one, whether by scrolling past your subject line in their inbox or stopping to delete your email. They notice. I know I do. I receive gobs of marketing emails, and I open very few. But I continue to … Continue reading Beyond Open Rates: Reaching People Who Don’t Click →

One Mistake You Don’t Want to Make When Running a Facebook Ad

Ad Campaigns

If you use Facebook, then you know that not everything that shows up in your feed is always relevant or interesting to you. In fact, some of the updates you see will be the complete opposite of anything you’d ever be interested in seeing. As a Facebook user, it’s no big deal. You can tune … Continue reading One Mistake You Don’t Want to Make When Running a Facebook Ad →

Don’t Throw Email in the Trash

Email Marketing

From before the dawn of the internet, email has been a central part of online communications. Its roots can be traced back to the 1960s and the oldest email standard still in popular use (POP3) originated in the late 80s. Thanks to its ubiquity, email has been turned over to many uses, and suffered from … Continue reading Don’t Throw Email in the Trash →

George Orwell: no wonder the ordinary don’t like him

Internet Marketing

‘Mediocrities everywhere, I absolve you all,” Salieri declared at the end of Peter Shaffer’s play, Amadeus. Salieri, the darling of the Habsburg court in 18th-century Vienna, could not deceive himself. He knew he was mediocre. Will Self, poor chap, has yet to acquire the gift of self-knowledge and, if his comments this week about George … Continue reading George Orwell: no wonder the ordinary don’t like him →