Pauline Jakober — October 7, 2019 Follow @GrpTwentySeven The paid search community was recently caught up in a flurry of tweets on the topic of a certain “dirty trick.” The CEO of Basecamp, Jason Fried, complained that Google Ads allows competitors to bid on a company’s branded keywords (including his own). He claims that the … Continue reading Brand Awareness is Your Insurance Policy Against Dirty Tricks in PPC
By Munender Singh September 6th, 2017 Let’s admit. Developing a quality post takes time. Not just time, but a whole lot of work and some money, too. Now imagine if just a handful of people read that quality post and it vanishes in the content war. Your dream of reaching millions of people, inspiring them, … Continue reading The Quick and Dirty Guide To Write Hypnotic Headlines
Fixing Digital Publishing’s Dirty Little Secret by Pierre-Marc Diennet , Op-Ed Contributor, May 12, 2017 Digital publishing has a dirty little secret – one that all publishers know, accept and refuse to discuss openly. But the days of being able to sweep this ugly truth under the rug, out of view from clients, are fast … Continue reading Fixing Digital Publishing’s Dirty Little Secret
August 4, 2016 “It’s Dave, not Jake.” You know that uncomfortable moment when you realize you called someone by the wrong name? We all do it, but when it happens in business, it decreases the chances of a lead ever becoming anything more. If your goal is to connect with your audience and build a … Continue reading Take Your Data from Dirty to Refreshed in 3 Easy Steps
Search engine optimization has built credibility over the years, but spammers and black-hat practitioners still give it a bad name. Columnist Patrick Stox shares his SEO horror stories. Patrick Stox on July 8, 2016 As much as the SEO industry wants to grow up and shed the shady reputation it had in the past, … Continue reading SEO is as dirty as ever
by Susan Friesen June 5, 2016 Follow @https://twitter.com/eVisionMediaJune 5, 2016 Ways Your Website Should Be Perfect to Avoid Losing Sales “I can see I’m dealing with a perfectionist here.” This is what a client said to me the other day when I pointed out a glaring error on her website that we had just launched … Continue reading Why ‘Perfectionist’ Should Not Be A Dirty Word In Business
Troy HollenbeckJuly 24, 2015 Now I want to let you in on a dirty little secret; I don’t know a single person anymore who is making a lot of money sending traffic directly to a sales page.While a simple Squeeze page that goes to a sales video might have worked 5 years ago, it rarely … Continue reading Dirty Rotten Secret About Making Money Online
Priya Florence ShahJune 17, 2015 Are the obligatory dimensions for social media images on each channel making you crazy? They’re sure making me nuts. I mean, social media updates happen in real time. Who on earth can remember what dimensions each image should be so it shows up well on Facebook, Twitter, LinkedIn, Google+ etc? … Continue reading The Quick And Dirty Guide To Using Social Media Images
Heather Lloyd-MartinMay 27, 2015 Can you trust the content that was created by your SEO company? Are you sure? Here’s the dirty little secret inbound marketing companies don’t want you to know. Can you trust the content that was created by your SEO company? Are you sure? Recently, I was contacted by an end client … Continue reading The Dirty Little Secret Some SEO Companies Don’t Want You to Know
Kim StiglitzApril 10, 2015 At VerticalResponse, our customers often ask what they can do to make their email marketing more effective. To help, we put together a baker’s dozen of things you can do to fix your emails right now. Each item on this list is an actionable to-do which can give you real results … Continue reading The Dirty Dozen Things You’re Doing Wrong With Your Email Marketing And How To Fix It Pronto
