In part one of his multipart series on the connected brand, contributor Thomas Stern dives into the elements that make for a cohesive brand experience across all channels: voice, personality and messaging. Thomas Stern on March 29, 2017 When brands build a framework and connect all aspects of their marketing approach, they create efficiency … Continue reading The connected brand: A framework to guide content and creative development
Rick Lepsinger — March 28, 2017 Follow @onpoint_llc— March 28, 2017 How much can you learn in six minutes? Would it be enough for you to feel confident in your abilities as a leader? If you work at a large or midsize company, six minutes is the average amount of time your managers spend on … Continue reading Make Every Minute Count With These 5 Leadership Development Strategies
JoAnn Corley — March 16, 2017 Follow @joann corley— March 16, 2017 I’m in my 19th year working with the human side of business. Within that duration of time and exposure to a variety companies, you’d think nothing related to human resource or talent managment would surprise me. But still, there is. One of the … Continue reading 3 Crucial Paradigm Shifts for Unparalleled Leadership Development
Ben Mulholland — February 20, 2017 — February 20, 2017 “How did they make this?” I find myself asking this while playing games, and after doing some digging ingenious stories of building communities and managing resources came to light. In other words, startups (and SaaS companies as a whole) are closer to agile game development … Continue reading What Startups Can Learn From The World of Video Game Development
Jeff Kalter — January 18, 2017 — January 18, 2017 Having worked with hundreds of business development professionals, I’ve noticed that those who generate the lion’s share of revenues share certain habits and traits. The top sales people: Are Not Too Extraverted or Introverted Contrary to popular opinion, the extroverted, talkative business development rep does … Continue reading The Traits and Habits of Successful Business Development Pros
Rick Lepsinger — December 27, 2016 Follow @onpoint_llc— December 27, 2016 Your company can have a well-loved, successful product or service and a solid strategy in place, but without the right leadership at the helm, you are gambling with your organization’s future. Identifying, developing and retaining talent are some of the most critical issues facing … Continue reading 3 Signs Your Company Needs a Leadership Development Consultant
Whether you’re planning to pursue links in 2017 or continue an existing link-building project, columnist Andrew Dennis reminds us that December is an ideal month to review your link campaign strategy. Andrew Dennis on December 21, 2016 Link campaigns need strategy. Link building is a difficult, time-consuming process that doesn’t produce results overnight. However, … Continue reading Link campaigns: Strategy development and review
Benjamin Brandall — December 19, 2016 — December 19, 2016 Aside from the raw product you’re selling, company culture is everything. It’s made up of your work environment, ethics, mission, expectations, and goals. You can have a great product, but without a solid culture to back it up, its development can fall apart. Buffer, for … Continue reading How to Improve Your Software Development Culture and Product Quality
Siya Carla — December 1, 2016 Follow @siyacarla— December 1, 2016 It is always hard to compare two programming languages. One of the main reasons for this is because there are always going to be cases in which one is going to be a way better option than the other. For this occasion we are … Continue reading The Battle of Python v/s PHP – What’s Better for Your Web Application Development?
Venkatesh C.R. — November 14, 2016 Follow @dotcominfoway— November 14, 2016 While everybody knows that iOS and Android are the two most popular platforms for smartphone operating systems, did you know that Android developers are paid more at an average of $ 168/hr, against $ 150/hr for iOS devs? The mobile industry has really seen … Continue reading Vital Stats You Should Know About App Developers / Development [Infographic]
