Tag Archives: Details

Meta Details Stringent Ad Guidelines For 2022 Midterm Elections

Meta Details Stringent Ad Guidelines For 2022 Midterm Elections by Laurie Sullivan  @lauriesullivan, August 16, 2022 One of the most high-profile U.S. primaries took place in Wyoming on Tuesday. GOP Rep. Liz Cheney voted this morning, not at her hometown polling place of Wilson, but a couple of miles away at the Teton County Library … Continue reading Meta Details Stringent Ad Guidelines For 2022 Midterm Elections

Google Details Media Buys For Apple ‘Get The Message’ Campaign

Google Details Media Buys For Apple ‘Get The Message’ Campaign by Laurie Sullivan , Staff Writer @lauriesullivan, August 11, 2022 Google has expanded on the details of its Get The Message campaign targeted at Apple that launched earlier this week. It addresses the green and blue bubbles problem in text messages as well as other common … Continue reading Google Details Media Buys For Apple ‘Get The Message’ Campaign

InMobi’s Appsumer Details Publishers’ And Advertisers’ Challenges With Apple ATT

InMobi’s Appsumer Details Publishers’ And Advertisers’ Challenges With Apple ATT by Laurie Sullivan  @lauriesullivan, April 22, 2022 Appsumer, an InMobi company that provides automated reporting to performance marketing teams, released data this week that analyzes the impact of Apple’s App Tracking Transparency (ATT) on larger and smaller advertisers. This report takes a close look at … Continue reading InMobi’s Appsumer Details Publishers’ And Advertisers’ Challenges With Apple ATT

Visably Details How To Measure Brand Performance In Search With These Metrics

Visably Details How To Measure Brand Performance In Search With These Metrics by Laurie Sullivan , Staff Writer @lauriesullivan, March 18, 2022 Customers are more likely to learn about and make a purchase decision about a brand on a third-party website. How do you measure not the website, but a brand’s performance in search? Visably, a … Continue reading Visably Details How To Measure Brand Performance In Search With These Metrics

Google Details New Gaming Ad Options, Attribution Tools For Google Ads, AdMob

Google Details New Gaming Ad Options, Attribution Tools by Laurie Sullivan  @lauriesullivan, March 15, 2022 Google detailed several new ad options for Google Ads and AdMob during the Google for Games Developer Summit 2022 on Tuesday. The latest features aim to help developers and brands reach more players and increase app revenue. Players spent more … Continue reading Google Details New Gaming Ad Options, Attribution Tools For Google Ads, AdMob

Google shares details on how first price auctions in Google Ad Manager will work

Says it is working with partners and still plans to complete the transition to first price for Google Ad Manager this year. Ginny Marvin on May 10, 2019 In March, Google announced it will shift to first price auctions for Google Ad Manager, its ad server and publisher exchange, by year end. On Friday, it … Continue reading Google shares details on how first price auctions in Google Ad Manager will work

4 Essential Details That Make Your Job Listing Stand Out

Michelle Delgado — October 29, 2018 Follow @clutch_co — October 29, 2018 Recruiters and companies everywhere are noticing that it’s harder to fill open positions these days. The job market currently favors job seekers, forcing companies to refine and improve the processes they use to hire new employees. But before the hiring process even begins, … Continue reading 4 Essential Details That Make Your Job Listing Stand Out

Beat high-cost paid search clicks by sweating the details

Paid search can be difficult in competitive industries where CPCs are higher than average, but columnist Pauline Jakober believes it’s still possible to succeed with the right tactics. Pauline Jakober on October 3, 2017   In some industries and sectors, the per-click cost of search keywords is notoriously expensive — so expensive, in fact, that … Continue reading Beat high-cost paid search clicks by sweating the details