Tag Archives: Deep

A deep dive into how marketers use MarTechBot

Real-world chat data suggests marketers use MarTechBot to enhance marketing activities, marketing operations, strategy and other tasks. Marc Sirkin on February 2, 2024 MarTech.org launched MarTechBot, the first generative AI chatbot for marketing technology professionals in May 2023. A June analysis of the first 600 MarTechBot prompts revealed users chiefly derived value from generative/creative tasks, … Continue reading A deep dive into how marketers use MarTechBot

Arturia’s summer sale is here with deep discounts on instruments and effects

Terrence O’Brien   @TerrenceOBrien At this point it’s easier to list the features that Arturia’s Pigments doesn’t have than ones it does. The company has been rolling out regular updates for a few years now, and each new version adds something worth getting excited about. New synth engines, new effects, whole new utility sections – … Continue reading Arturia’s summer sale is here with deep discounts on instruments and effects

Deep In The Holidays: Ecommerce Home Delivery Places Intense Pressure On Retailers, CPGs

Deep In The Holidays: Ecommerce Home Delivery Places Intense Pressure On Retailers, CPGs by Laurie Sullivan  @lauriesullivan, November 9, 2022 Retailers and consumer packaged goods (CPG) companies are scrambling to meet customer demand for fast home delivery of products, citing outdated supply and delivery chains, lack of order fulfillment centers near customers, and high capital … Continue reading Deep In The Holidays: Ecommerce Home Delivery Places Intense Pressure On Retailers, CPGs

Microsoft Moves Deep Into Content Creation, Integrates Designer App Into Edge, Bing

Microsoft Moves Deep Into Content Creation, Integrates Designer App Into Edge, Bing by Laurie Sullivan  @lauriesullivan, October 12, 2022 Microsoft brought attention to new graphic design apps on Wednesday. Designer, in Microsoft 365, features artificial intelligence (AI)-image generation powered by DALL-E 2, OpenAI’s AI-powered system that generates images from text by bringing it to first-party … Continue reading Microsoft Moves Deep Into Content Creation, Integrates Designer App Into Edge, Bing

Discover MarTech takes a deep dive into digital transformation

The three-day virtual event that kicks-off on Tuesday has something for all marketing technologists — whether you’re a martech maestro, modeler or maker. Amy Gesenhues on April 20, 2020 We are so excited to kick off our first virtual MarTech conference, Discover MarTech, and it comes at a time when businesses need solid, tactical info … Continue reading Discover MarTech takes a deep dive into digital transformation

Here’s why you should take a deep dive into data to optimize your conversions

A thorough audit of tracking tools can improve your CRO framework because knowing your platform will help you think about how to best use it for your specific business strategy. Laura Robinson on January 17, 2019  So, you got the basics of Conversion Rate Optimization (CRO) and why it’s essential to your marketing strategy. (To … Continue reading Here’s why you should take a deep dive into data to optimize your conversions