Chase JonesMarch 10, 2015 If you’ve been to a big-box retailer lately, you’ve likely noticed how heavily they market their consumer credit products. It’s nothing new. Offering financing is an option that large retailers have used for years to give their customers more purchasing power, encouraging larger average order value (AOV) and thus increasing revenue … Continue reading The Benefits of Customer Financing: Increase AOV 15% with Consumer Credit Options
Matt ZajechowskiMarch 10, 2015 From what they’re eating for breakfast to their thoughts on current events, people are increasingly turning to social media to voice their opinions and seek answers to their questions. Unfortunately, this means that dissatisfied customers are quick to criticize a recent experience with the brand; over a million people tweet about … Continue reading Elevating the Customer Experience Through Social Channels [Infographic]
Sabrina JessMarch 9, 2015 We both know you’re great. Whatever you’re selling is great. You believe in the product and the value it adds to the lives of other people. Your marketing is on point. Your network is growing. And now you just sell to the right people. Right? Not quite. In an age where … Continue reading Use Customer Testimonials To Drive Sales
Katey FerenziMarch 8, 2015 This is the eighth installment of the #SellMore Small Business Boot Camp series, in which we have already discussed how to find a product niche, how to source your product, how to evaluate your small business idea, business laws and nuances you’ll need to address, how to conduct market research and … Continue reading Small Business Boot Camp: How to Identify Your Target Market and Create Customer Personas
Jessica KornfeindMarch 7, 2015 If you’ve watched #Socialnomics2015, you’ve seen the stats: More people own a mobile device than a toothbrush. Mobile and social are merging. Facebook has a higher population than China. Access to social media is easier than ever. Social media isn’t the way of the future, is the way of now. Companies … Continue reading Social Media Care: Customer Service Expedited
Kevin FredrickMarch 6, 2015 Social media sites are some of the most-used in the world, with Twitter sitting firmly in the top five. According to Twitter, there are 288 million active Twitter users, and more than 500 million tweets are sent every day. Is your business using this popular communication channel to support your customers? Here are 4 ways to … Continue reading 4 Ways to Provide Great Customer Service On Twitter
Dave LandryMarch 5, 2015 Technology has improved many areas of marketing, and customer relationship management is no exception. Rather than dialing a number and sending an email, users now more than ever, ask for a product information, look for help and search for solutions via the web. Whether it’s social media or a company’s website, … Continue reading Why You Need Social Media Customer Service [Infographic]
Chase JonesMarch 3, 2015 Shopping cart abandonment remains a significant cause of heartburn for just about every online business — from the smallest storefront to the largest mega-retailer. In fact, an average of 68% of all online shopping carts are abandoned. Why do shoppers fail to complete a transaction? There are several causes, including cost, … Continue reading 5 Small Checkout Improvements to Relieve Customer Anxiety and Reduce Cart Abandonment
Bob HutchinsMarch 2, 2015 When it comes to customer service on social media, there are brands that get it…and those that don’t. The brands that truly excel in social media customer service know that response time is everything. But just how fast is “fast?” And what happens when a customer isn’t satisfied by your response? … Continue reading The Top 3 Problems With Customer Service On Social Media [Infographic]
Anneke SteenkampMarch 1, 2015 Perfection doesn’t exist—but some people just happen to possess the characteristics that make them more suited for playing the role of customer support agents, while others just don’t. So what is it that makes these “perfect”individuals different? What are the traits that make them the ideal candidates when dealing with other … Continue reading 5 Traits Of The Perfect Customer Service Employee
