Matthew Baker — February 22, 2017 — February 22, 2017 We are all craftsmen and craftswomen. Our craft (“the work we do”) is what sets us apart from others. Our craft may be building software, branding products, making espresso, laying concrete, organizing events, or many other specialties. The journey of developing your craft often starts … Continue reading 5 Ways to Graduate from Professional to Master in Your Craft
Tag Archives: Craft
5 New Tools That Will Help You Craft Stunning Landing Pages
Shivam Trika — December 16, 2016 — December 16, 2016 The need and greed of acquiring new Leads for a Business or Blog is the number one motivator that forces Marketers and Bloggers to dive into the world of Landing pages. According to popular belief and as the name suggests, a Landing page is a … Continue reading 5 New Tools That Will Help You Craft Stunning Landing Pages
How to Craft an Effective Social Media Strategy
by Matt Goldman Follow @TheOriginalBullOctober 19, 2016 As social platforms have grown in popularity, so too has the importance of building an effective social media strategy. With one click of a button, companies have direct lines of communication to millions of consumers and potential consumers. While it’s now functionally easier than ever to reach people … Continue reading How to Craft an Effective Social Media Strategy
Email Marketing 101: How to Craft Effective Calls-to-Action
by Kristen Dunleavy Follow @KristenWritesItOctober 16, 2016 What’s the most important component of a marketing email? Great copy? Imaginative design? Compelling imagery? Although they are all critically important, a solid case could be made that they are all secondary to the Call to Action (CTA). That’s because every marketing email is sent for the same … Continue reading Email Marketing 101: How to Craft Effective Calls-to-Action
How To Craft a Killer Blog Post Without Writing a Word
by John Nemo Follow @JohnNemoPROctober 6, 2016 This innovative software solution makes it easy for you to pen pitch-perfect blog posts without having to write a single sentence. In today’s marketplace, content is currency. Creating and sharing valuable content that helps your target audience solve a key problem or overcome a challenge is the price … Continue reading How To Craft a Killer Blog Post Without Writing a Word
How to Craft Push Notifications that Users Actually Want to Receive
by Andrew Gazdecki Follow @biznessappsSeptember 18, 2016 We have reached the point of critical mass on mobile. People are increasingly spending less time on other channels and more time on their smartphone or other mobile devices. As we know already, time spent is money spent. In fact, mobile e-commerce experienced a 47% growth rate last … Continue reading How to Craft Push Notifications that Users Actually Want to Receive
Craft the Perfect Guest Blog Pitch
by Rachel CunninghamSeptember 9, 2016 Guest blogging typically comes up amongst SEO specialists and content marketers when talking about earning high-quality backlinks to a website. However, guest blogging is so much more than just a reputable backlink from a relevant website. A guest blog outreach strategy is an essential part of a successful content marketing … Continue reading Craft the Perfect Guest Blog Pitch
Craft a Brilliant Follow-Up Strategy with 3 Simple Metrics
by Ritika PuriAugust 5, 2016 Let’s face it: the sales process can feel like a rabbit hole. When you’re staring at a computer screen, wondering whether or not to write “that” email, it’s easy to get lost in your imagination. Will your prospect think you’re too aggressive for following up too often or too soon? … Continue reading Craft a Brilliant Follow-Up Strategy with 3 Simple Metrics
Learning Social Etiquette: How to Craft the Perfect Message on Facebook, Twitter and LinkedIn
by Laura Cole May 22, 2016May 22, 2016 Ah, social media. Arguably the greatest and most revolutionary tool in contemporary marketing, it has the potential to make or break your business while also minimising your spend on promotional campaigns. The social platform can also serve as the glue that binds an integrated marketing campaign together, … Continue reading Learning Social Etiquette: How to Craft the Perfect Message on Facebook, Twitter and LinkedIn
How to Craft Awesome Infographics Without Spending a Cent
by Daniel Tay May 13, 2016 Follow @legendtMay 13, 2016 Infographics are just like those sweet, chewable vitamins — packed full of essential content that you can absorb in one sitting, and yet delicious at the same time. The prevailing opinion, however, is that infographics are costly to make. And this couldn’t be further from … Continue reading How to Craft Awesome Infographics Without Spending a Cent
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