Tag Archives: Competitors

Should You Mention Competitors by Name?

by Mike Devaney February 26, 2016 Follow @DevaneyMkedevFebruary 26, 2016 “Should we mention our competitors?” “Should we call them by name?” It’s a familiar set of questions to anyone planning their company’s content strategy. Most corporate style guides advise against naming competitors. “Naming” could cause problems. You might end up looking smaller (or larger) in … Continue reading Should You Mention Competitors by Name?

Know Your Enemies: Why It’s A Good Idea To Track Your Competitors on Social Media

by Kim Niemi January 28, 2016 Follow @KimNiemiDMGJanuary 28, 2016 Some researchers say that social media is making us a little narcissistic. It is true that we all – even brands – spend a lot of time counting likes and followers and retweets. But if you really want to connect with social users, create effective … Continue reading Know Your Enemies: Why It’s A Good Idea To Track Your Competitors on Social Media

7 Reasons Why Your Competitors Wish You Wouldn’t Track Hashtags in 2016

by Ciaran Blumenfeld January 14, 2016 Follow @momfluentialJanuary 14, 2016 Your competitors wishes you wouldn’t take their hashtags, or yours too seriously. Why would they want you to catch on? Hashtags contains a goldmine of information. But you have to track tags to unlock the Hashtag Secrets. So go ahead, nod, and be sure to … Continue reading 7 Reasons Why Your Competitors Wish You Wouldn’t Track Hashtags in 2016

How to Learn From and Overtake Competitors with Social Media Marketing

by Nathan Sikes November 30, 2015November 30, 2015 One approach to becoming successful in your social media marketing campaign is to check out what the competition is doing. Even beyond just knowing their tricks so you can do better, they are working within the same field as you so you can just straight out learn … Continue reading How to Learn From and Overtake Competitors with Social Media Marketing