Tag Archives: Company

Do You Know Your Company Mission and How to Measure the Success of It?

Jeremy Epstein August 9, 2021 From Microsoft’s “to empower every person and every organization on the planet to achieve more” to Disney’s “to entertain, inform and inspire people around the globe through the power of unparalleled storytelling…,” a mission statement is a true north for every brand, providing direction and purpose to daily activities. Yet, … Continue reading Do You Know Your Company Mission and How to Measure the Success of It? →

How Livestreaming Rescued a Popular Chinese Brick-and-Mortar Company From COVID Crises (And How You Can Do the Same)

Jennifer Warren July 29, 2021 Picture this: Socialite Kim Kardashian and her sister Khole displaying a few nice-fitting JCPenney jeans on Facebook Live. Bet the jeans would have sold like hotcakes! In short, influencers hawking wares through live videos invariably invite more viewership, more engagement, more entertainment, and more SALES. Sigh! The fact: JCPenney, the … Continue reading How Livestreaming Rescued a Popular Chinese Brick-and-Mortar Company From COVID Crises (And How You Can Do the Same) →

7 Reasons Why Your Company Needs an Engaged Workforce

Kellie Wong July 16, 2021 If you’re enthusiastic about what you’re doing — if you find it interesting and worthwhile — you’ll naturally put your best effort into it. This is just human nature; ask anyone who spends hours of their free time breeding specialty orchids, tying flies for fly-fishing, or creating complex knitting patterns. … Continue reading 7 Reasons Why Your Company Needs an Engaged Workforce →

Internal Connectivity – 3 Ways to Determine How Well Your Company is Connected

Errol Allen July 12, 2021 While it is important to focus on sales growth and profit margins, it’s also critical to understand what is connected to a company’s ability to function well internally. You know how the saying goes – “what happens on the inside becomes visible on the outside.” Here are 3 ways to … Continue reading Internal Connectivity – 3 Ways to Determine How Well Your Company is Connected →