Tag Archives: Companies

40% Of Marketers At Big Companies Wait More Than Six Months For Critical SEO Changes

by Laurie Sullivan, , Staff Writer @lauriesullivan, May 17, 2016 Search engine optimization professionals at some large companies have been waiting about six months to get their “highest priority technical changes” made, and more than 40% have been waiting for more than a year. Seems incredible, but true, according to data released Monday. The findings … Continue reading 40% Of Marketers At Big Companies Wait More Than Six Months For Critical SEO Changes

6 Sales Secrets to Enhance Selling to Public Companies

by Doug Dvorak May 3, 2016 Follow @salescoach1064May 3, 2016 The Cost of Business: Public companies are expensive to run; they must carefully comply with the myriad of board responsibilities and the rules established to protect investors. The Securities & Exchange Commission (SEC) audits conformity and adherence to other strict regulations. Such complex structure requires … Continue reading 6 Sales Secrets to Enhance Selling to Public Companies

7 Hidden Reasons Why Companies Fail at Facebook Advertising

by Dennis Yu April 22, 2016 Follow @dennisyuApril 22, 2016 We’ve seen so many companies who are competent at traditional PPC get destroyed when trying to do Facebook advertising. Let’s cover the most common mistakes and how to solve them: Keywords are not interests: You have keywords on Google versus interests on Facebook. In the … Continue reading 7 Hidden Reasons Why Companies Fail at Facebook Advertising

4 Brilliant Offline Marketing Campaigns for eCommerce Companies

by Danny Wong April 20, 2016 Follow @dannywong1190April 20, 2016 For eCommerce companies, building a brand offline is counterintuitive when, in most cases, 100% of their sales are generated online. But an increasing number of digital-first brands are relying on offline promotional tactics to grow their business. As standalone efforts, offline marketing campaigns can be … Continue reading 4 Brilliant Offline Marketing Campaigns for eCommerce Companies