AI success starts with better data practices. Learn to turn flawed datasets into opportunities for smarter marketing analytics. Shiv Gupta on January 15, 2025 As marketing analytics rapidly evolves into an AI-driven field, one major challenge threatens to derail progress: bad data. While AI excels at turning vast amounts of information into actionable insights, … Continue reading 4 ways to correct bad data and improve your AI
Category Archives: AI Data Tools
Data, AI and advertising: 2025 predictions
How new strategies and AI-powered tools will help advertisers get the most out of budgets and ad experiences in 2025. Chris Wood on January 14, 2025 In the new year, advertisers will look to improve ad experiences and targeting to boost efficiency. While audience expectations will continue to rise, so will the need to … Continue reading Data, AI and advertising: 2025 predictions
PwC AI Data: Execs Fear Demise Of Their Business Unless Models Change
PwC AI Data: Execs Fear Demise Of Their Business Unless Models Change by Laurie Sullivan , Staff Writer @lauriesullivan, June 24, 2024 Seventy-six percent of U.S. executives participating in a PwC survey released at Cannes Festival of Creativity said they will not be in business in 10 years unless their business model changes. It’s forcing innovative … Continue reading PwC AI Data: Execs Fear Demise Of Their Business Unless Models Change
How thoughtful approaches to AI can lead to financial empowerment for all
April 16, 2024 How thoughtful approaches to AI can lead to financial empowerment for all Capital One president reveals harnessing AI can help the financial services industry advance wealth-building—through greater accessibility, personalization, and inclusivity BY Celia Edwards Karam Every person’s path to financial empowerment is uniquely their own, marked by distinct challenges and triumphs. Collectively, one … Continue reading How thoughtful approaches to AI can lead to financial empowerment for all