Paul Burrin — November 27, 2017 Follow @PaulBurrin — November 27, 2017 People are the most important asset in any company – they’re the difference between success and failure. Yet recent research by Sage People found that that only 37% of employees think they’re highly productive in their role. You need to have happy, motivated, … Continue reading Why The Most Productive Companies Treat Employees Like Customers
Tag Archives: Companies
Why B2C Companies Should Invest in Influencer Marketing
Cam Secore — November 6, 2017 kulinetto / Pixabay Every B2C company needs some quality marketing to stay ahead in this highly competitive world. And marketing is not just the usual standard routine that has been in existence for years, with the advent of technology the way marketing is done has changed considerably. … Continue reading Why B2C Companies Should Invest in Influencer Marketing
Why Companies Must Shift from Disaster Relief to Disaster Philanthropy
Ryan Scott — October 6, 2017 Follow @causecast — October 6, 2017 The onslaught of major natural disasters in the past month is forcing companies to consider how they can and should respond to such overwhelming need. Hurricanes Maria, Irma and Harvey have literally rained down devastation, an earthquake in Mexico has left hundreds dead, … Continue reading Why Companies Must Shift from Disaster Relief to Disaster Philanthropy
3 Reasons Companies Welcome Disruption
Daniel Burrus — October 6, 2017 Follow @DanielBurrus — October 6, 2017 CoxinhaFotos / Pixabay A central component of the Anticipatory Organization model is disruption—more specifically, how Anticipatory Organizations and individuals can look at disruption and see enormous opportunity. Leveraging disruption could produce a revolutionary new product or service, lead to a significant improvement on … Continue reading 3 Reasons Companies Welcome Disruption
Why Are Companies Still Not Taking Social Media Seriously?
Debbie Williams — September 29, 2017 — September 29, 2017 I’ve been on a soapbox recently when it comes to social media. Why? It’s a topic I’m very passionate about, and I get particularly fired up when I see so many companies outright not taking social media seriously. I recently wrote about this topic in … Continue reading Why Are Companies Still Not Taking Social Media Seriously?
6 Effective Performance Review Examples from the Best Companies
Michael Heller — August 30, 2017 — August 30, 2017 PatternPictures / Pixabay It’s easy enough to read article after article of performance review tips, tricks and advice, but the truth is every company and situation requires a different approach. Even if a new technique for better performance management is needed, the same tactic doesn’t … Continue reading 6 Effective Performance Review Examples from the Best Companies
How to market your brand using interactive native content
How to market your brand using interactive native content Have you tapped into the power of interactive native content? If the idea is still new to you, take a look at contributor Jane Loring’s unique, interactive foray into the opportunities it can offer for your marketing campaigns. Jane Loring on April 18, 2017 Native advertising … Continue reading How to market your brand using interactive native content
7 Ideas for Companies Whose Customers Refuse to Pay on Time
Peter Daisyme — August 16, 2017 — August 16, 2017 MBatty / Pixabay On-time payments are vital to the health of your business. But inevitably, you’ll run into at least one customer who consistently fails to pay on time. If it continues to become a problem it’s on you to take proactive action and correct … Continue reading 7 Ideas for Companies Whose Customers Refuse to Pay on Time
How Smart Companies Embrace Brand Authenticity to Improve Customer Relationships
KC Claveria — August 11, 2017 Follow @kcclaveria — August 11, 2017 Most of us can detect phony people when we meet them, so we aren’t able to truly connect with them. It’s true with brands as well. Research conducted by The Drum in collaboration with Opinium shows that 78 percent of consumers feel brands … Continue reading How Smart Companies Embrace Brand Authenticity to Improve Customer Relationships
Data: How Companies Are Driving Deals Through Partner Referral Programs
Jessica Edmondson — August 2, 2017 Follow @ContentMktg2 — August 2, 2017 The partner landscape has been going through momentous changes due to the onset of the cloud and consequently the change in target buyer. Therefore, it has become a necessity to diversify partner relationships in order to meet growth objectives. One way companies are … Continue reading Data: How Companies Are Driving Deals Through Partner Referral Programs